Marketing Manager Running

PUMA Group; Somerville (MA); On-site; USD 63,000 - 83,000; Full time

Benefits offered by this job

Bonus

Benefits

Job summary

PUMA Group, in Somerville, MA, seeks a Marketing Manager for Global Running to drive omni-channel campaigns from brief to launch. You will connect with international markets and cross-functional teams to shape the future of performance running through consumer-centric campaigns.

The role emphasizes building go-to-market plans, data-driven decision-making, and creative execution with a collaborative, energetic team. Competitive base pay, bonus opportunities, and benefits are offered.

Qualifications

• Bachelor’s Degree in Marketing
• 2–4 years of applicable experience
• Experience in building go-to-market plans
• Creativity and ability to think out of the box
• Collect and examine data to share an informed conclusion
• Demonstrate the ability to prioritize workloads and multi-task
• Exhibit the ability to develop strong working relationships with internal and external colleagues, communication is paramount
• Strong experience using Microsoft Suite applications
• Entrepreneurial spirit and energy
• Detail oriented, organized, resourceful, self-motivated and proactive
• Be a team player; be the colleague you would want to have

Responsibilities

• Own and assist in building disruptive omni-channel plans for upcoming product/campaign launches
• Own key initiative campaign productions including agency briefing
• Attend commercial productions and launch events
• Collaborate cross-functionally to determine product roll-outs and launches
• Serve as the go-to team member for other regions through a consistent cadence of touch bases
• Assist in building seasonal priority presentations and product roadmaps
• Support Team Head on all aspects of go-to-market process
• Own seasonal product ordering and strategy
• Manage development and execution of seasonal training tools
• Assist with adhoc projects on the global running business

Skills

Data analysis

Go-to-market planning

Microsoft Office

Multi-tasking

Team collaboration

Education

Bachelor’s degree in Marketing

Tools

Microsoft Suite

Job description

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome.

YOUR MISSION

The Global Running BU is looking for an agile, dynamic, accountable and results-driven Marketing Manager to join our team! The right person in this role will join a team of passionate marketers looking to maintain and build upon the brands exciting growth in performance running across the world. This role is at the center of it all with critical contributions to our building of campaigns, maintaining seamless connectivity with international markets, and being a key connection point in all the cross-functional work that takes place behind the scenes. Supporting the Team Head and, at moments, other team members, this person will help create what the future of PUMAs performance running business looks like through a consumer obsessed lens. From initial briefs through launches, integrated marketing plays a crucial role in how our business will continue to drive awareness, engagement, and ultimately, growth.

Responsibilities

• Own and assist in building disruptive omni-channel plans for upcoming product/campaign launches
• Own key initiative campaign productions including agency briefing
• Attend commercial productions and launch events
• Collaborate cross-functionally to determine product roll-outs and launches
• Serve as the go-to team member for other regions through a consistent cadence of touch bases
• Assist in building seasonal priority presentations and product roadmaps
• Support Team Head on all aspects of go-to-market process
• Own seasonal product ordering and strategy
• Manage development and execution of seasonal training tools
• Assist with adhoc projects on the global running business

YOUR TALENT

• Bachelor’s Degree in Marketing
• 2-4 years of applicable experience preferred
• Experience in building go-to-market plans
• Creativity and ability to think out of the box
• Collect and examine data to share an informed conclusion
• Demonstrate the ability to prioritize workloads and multi-task
• Exhibit the ability to develop strong working relationships with internal and external colleagues, communication is paramount
• Strong experience using Microsoft Suite applications
• Entrepreneurial spirit and energy
• Detail oriented, organized, resourceful, self-motivated and proactive
• Be a team player; be the colleague you would want to have

The hiring range base pay for this position is $62,700 - $83,380 + Bonus + Benefits (Benefit Summary Corporate)

Pay may vary depending on job-related knowledge, skills, and experience.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability.

Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience.

To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions.

Every decision is made by real people -with real judgment and accountability.

We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews.

These functions have no influence on decisions in the application process.

We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically.

Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers.

The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.