Global Running Marketing Manager — Growth Driver

PUMA; Boston (MA); On-site; USD 63,000 - 83,000; Full time

Job summary

PUMA is seeking a Marketing Manager for Global Running to drive omni-channel campaigns and cross-functional launches. You will influence product rollouts, partner with regional teams, and help shape GTM strategy to fuel growth in performance running worldwide.

Ideal candidates bring a marketing degree, 2–4 years of GTM experience, and a data-driven, entrepreneurial mindset. This role is based in Boston with a collaborative, high-energy environment.

Qualifications

• Bachelor’s Degree in Marketing
• 2–4 years of relevant experience
• Experience in building go-to-market plans
• Creative thinker with outside‑the‑box ideas
• Ability to collect and analyze data for informed decisions
• Strong prioritization and multi-tasking skills
• Excellent internal and external communication
• Proficient in Microsoft Office Suite
• Entrepreneurial energy and proactive mindset
• Attention to detail and organized team player

Responsibilities

• Own and assist in building disruptive omni-channel plans for upcoming product/campaign launches
• Own key initiative campaign productions including agency briefing
• Attend commercial productions and launch events
• Collaborate cross-functionally to determine product roll-outs and launches
• Serve as the go-to team member for other regions through a consistent cadence of touch bases
• Assist in building seasonal priority presentations and product roadmaps
• Support Team Head on all aspects of go-to-market process
• Own seasonal product ordering and strategy
• Manage development and execution of seasonal training tools
• Assist with adhoc projects on the global running business

Skills

Go-to-market plans

Data analysis

Microsoft Suite

Cross-functional teamwork

Creativity

Prioritization

Communication

Entrepreneurial spirit

Attention to detail

Team player

Education

Bachelor’s Degree in Marketing

Job description

PUMA is seeking a Marketing Manager for Global Running to drive omni-channel campaigns and cross-functional launches. You will influence product rollouts, partner with regional teams, and help shape GTM strategy to fuel growth in performance running worldwide.

Ideal candidates bring a marketing degree, 2–4 years of GTM experience, and a data-driven, entrepreneurial mindset. This role is based in Boston with a collaborative, high-energy environment.