Marketing Manager, Education Enrollment & Growth

The Learning Experience; Deerfield Beach (FL); On-site; USD 80,000 - 90,000; Full time

Benefits offered by this job

Childcare Benefits

401(k)

401(k) matching

Company parties

Competitive salary

Dental insurance

Free food & snacks

Health insurance

Opportunity for advancement

Paid time off

Training & development

Tuition assistance

Vision insurance

Wellness resources

Job summary

The Learning Experience in Deerfield Beach, FL is seeking a Marketing Manager to develop and execute integrated marketing strategies that build brand awareness, generate qualified leads, and drive enrollment across our centers.

The ideal candidate will be data-driven, creative, and capable of managing digital marketing, lead generation, lifecycle marketing, and performance analytics to optimize campaigns and growth.

Qualifications

• 3+ years of marketing experience in a client-facing role across acquisition and lifecycle marketing.
• BA degree in marketing or related field.
• Proven ability to analyze data and deliver funnel metrics from lead to enrollment.
• Familiarity with CRM or marketing automation tools for lead nurture and follow-up.

Responsibilities

• Develop and execute integrated marketing campaigns to increase brand awareness and enrollment.
• Manage enrollment funnel strategies from awareness to tour and enrollment.
• Analyze marketing and conversion performance to improve lead quality and enrollment results.
• Collaborate with Enrollment, Operations, and center teams to boost conversions.
• Enhance the prospective family journey with messaging, segmentation, nurturing, timing, and follow-up.
• Support local marketing strategies to build community awareness and enrollment across centers.

Skills

Marketing strategy

Lead generation

Lifecycle marketing

Analytics

Digital marketing

Content development

Social media

Performance analytics

Education

BA in Marketing or related field

Tools

CRM/Marketing automation tools

Job description

The Learning Experience in Deerfield Beach, FL is seeking a Marketing Manager to develop and execute integrated marketing strategies that build brand awareness, generate qualified leads, and drive enrollment across our centers.

The ideal candidate will be data-driven, creative, and capable of managing digital marketing, lead generation, lifecycle marketing, and performance analytics to optimize campaigns and growth.