Marketing Manager - Construction & AEC Growth Lead

Construction Material Testing; Waterbury (CT); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Materials Testing is seeking a Marketing Manager to own the company website and search performance, manage the qualifications library, and drive content calendars with engineers for technical articles and case material.

You will run targeted campaigns (email, LinkedIn, events) for new markets, report monthly results, and ensure brand consistency across all public channels. Expect 5+ years in B2B marketing in AEC sectors.

Qualifications

• 5+ years in B2B marketing in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy.
• Has built proposals or qualifications packages for professional services pursuits.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar - technical articles, project stories, and case material - with engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

Website & SEO

Analytics

CRM usage

Copywriting

Proposals & qualifications packages

Tools

CRM software

Content management system

Job description

Construction Materials Testing is seeking a Marketing Manager to own the company website and search performance, manage the qualifications library, and drive content calendars with engineers for technical articles and case material.

You will run targeted campaigns (email, LinkedIn, events) for new markets, report monthly results, and ensure brand consistency across all public channels. Expect 5+ years in B2B marketing in AEC sectors.