Marketing Manager: Brand Strategy & Team Growth

The Encompass Group; Southlake (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

The Encompass Group in Southlake, TX is seeking a Marketing Manager to lead multi-channel campaigns, shape brand strategy, and develop a growing marketing team. This role combines hands-on execution with strategic leadership to drive campaigns and messaging across channels.

You will work closely with executive leadership to refine communications, drive campaigns, and unite a diverse team around common goals in a fast-paced health and wellness organization.

Qualifications

• 5+ years of marketing experience, with a strong preference for agency background.
• Proven ability to manage campaigns end-to-end while balancing multiple priorities.
• Experience working in fast-paced, high-growth environments.
• Strong leadership presence with ability to influence, coach and hold teams accountable.
• Experience in healthcare, wellness, lifestyle brands, or consumer-focused industries is a plus.

Responsibilities

• Lead the planning and execution of integrated marketing campaigns across digital, social, and traditional channels.
• Collaborate with executive leadership to refine brand positioning and storytelling.
• Analyze campaign performance and optimize strategies based on data-driven insights.
• Provide mentorship and guidance to a growing marketing team, establishing accountability and consistency.
• Partner with internal stakeholders to align marketing initiatives with broader business objectives.
• Bring structure, urgency, and clarity to a team navigating growth and evolving responsibilities.

Skills

Marketing

Agency experience

Campaign management

Leadership

Data-driven

Job description

The Encompass Group in Southlake, TX is seeking a Marketing Manager to lead multi-channel campaigns, shape brand strategy, and develop a growing marketing team. This role combines hands-on execution with strategic leadership to drive campaigns and messaging across channels.

You will work closely with executive leadership to refine communications, drive campaigns, and unite a diverse team around common goals in a fast-paced health and wellness organization.