Marketing Manager, AEC Growth & Proposals Lead

Construction Material Testing

Covington (KY)

On-site

USD 75,000 - 100,000

Full time

14 days+
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Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, SEO program, and content development. You will manage the qualifications package, project sheets, resumes, and proposal templates used on pursuits.

You will build a content calendar with engineers and run campaigns via email, LinkedIn, trade events, and direct outreach to open new markets locally. The role requires 5+ years in B2B marketing, experience with a modern website stack, search analytics, and a CRM, plus

Qualifications

  • 5+ years in B2B marketing, with experience in the AEC/construction or industrial services sector.
  • Hands-on with a modern website stack, search analytics, and a CRM.
  • Writes clean, specific copy.
  • Has built proposals or qualifications packages for professional services pursuits.

Responsibilities

  • Own the company website and search program: content, technical SEO, local listings, and analytics.
  • Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
  • Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
  • Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets the company is opening, and report results monthly.
  • Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing
SEO/content marketing
Copywriting
Proposal development
Calendar management

Tools

CRM
Website analytics
Content management systems

Job description

Construction Material Testing is seeking a Marketing Manager to own the website, SEO program, and content development. You will manage the qualifications package, project sheets, resumes, and proposal templates used on pursuits.

You will build a content calendar with engineers and run campaigns via email, LinkedIn, trade events, and direct outreach to open new markets locally. The role requires 5+ years in B2B marketing, experience with a modern website stack, search analytics, and a CRM, plus

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