Marketing Manager

AutoSavvy Appears on the Inc.; Woods Cross (UT); On-site; USD 75,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

HSA match

TeleDoc

Pharmacy discount programs

Employer paid life insurance

Employee Assistance Program

Pet insurance

Gym discounts

Employee vehicle purchase program

Volunteer PTO program

401(k) match

Job summary

AutoSavvy in Woods Cross, UT, is hiring a Marketing Manager to own and execute integrated marketing initiatives that drive traffic, generate leads, strengthen brand awareness, and increase vehicle sales.

You will develop annual and quarterly strategies, build campaigns across digital, social, email, traditional media, events, and paid advertising, and partner with leadership to refine branding and promotions.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, Advertising, or a related field.
• 5+ years of progressive marketing experience including strategy, digital marketing, analytics, and brand management.
• Proven success managing multi-channel campaigns with measurable outcomes.
• Experience managing agency relationships, vendors, or media buying preferred.
• Strong project management and organizational skills.

Responsibilities

• Develop and execute annual and quarterly marketing strategies aligned with growth objectives.
• Build integrated campaigns across digital, social, email, traditional media, events, and paid advertising.
• Identify opportunities to increase market share and customer acquisition.
• Partner with leadership to develop promotional strategies and branding initiatives.
• Plan, launch, monitor, and optimize multi-channel campaigns; manage budgets.
• Oversee media buying, agency/vendor relationships, and events.
• Lead content development across social, video, email, and print collateral.
• Measure campaign effectiveness with marketing analytics and dashboards.

Skills

Marketing strategy

Campaign management

Digital marketing

Analytics

Brand management

Cross-functional leadership

Content creation

SEO/SEM

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics (GA4)

Google Ads

Meta Ads Manager

CRM & marketing automation

Adobe Creative Suite

Canva

Video production & editing

SEO tools

Job description

About AutoSavvy

As Marketing Manager, you'll own and execute integrated marketing initiatives that drive traffic, generate leads, strengthen brand awareness, and increase vehicle sales.

Location & Schedule:

• Woods Cross, UT
• Full-Time
• Monday–Friday

What You'll Do

As Marketing Manager, you'll own and execute integrated marketing initiatives that drive traffic, generate leads, strengthen brand awareness, and increase vehicle sales.

Strategic Marketing

• Develop and execute annual and quarterly marketing strategies aligned with company growth objectives
• Build integrated marketing campaigns across digital, social, email, traditional media, radio, television, events, and paid advertising
• Identify opportunities to increase market share and improve customer acquisition
• Partner with executive leadership to develop promotional strategies and branding initiatives

Campaign Management

• Plan, launch, monitor, and optimize multi-channel marketing campaigns
• Manage advertising budgets and maximize return on marketing investment
• Coordinate pricing promotions, dealership events, and seasonal campaigns
• Oversee media buying and agency/vendor relationships

Brand & Content Leadership

• Maintain brand consistency across all customer touchpoints
• Develop compelling marketing content including:
• Social media campaigns
• Video content
• Vehicle promotions
• Digital advertisements
• Print collateral
• Email campaigns
• Presentations
• Sales materials
• Monitor and strengthen AutoSavvy's online reputation through review management and customer engagement

Analytics & Business Intelligence

• Measure campaign effectiveness using marketing analytics and sales performance data
• Analyze customer behavior, website traffic, conversion rates, SEO, paid advertising performance, and market trends
• Build reports and dashboards that provide actionable recommendations
• Use data to continually improve campaign performance and marketing ROI

Cross-Functional Leadership

• Collaborate with Sales, Operations, Inventory, Purchasing, Customer Service, and Executive Leadership
• Ensure marketing initiatives accurately reflect current inventory, pricing, promotions, and dealership objectives
• Coordinate multiple projects simultaneously while managing priorities and deadlines

Community Engagement

• Represent AutoSavvy at community events, sponsorships, trade shows, recruiting events, and promotional activities
• Identify partnership opportunities that expand brand awareness and customer engagemen

What We're Looking For

We're seeking someone who combines creativity with analytical thinking and can confidently manage both strategy and execution.

• Proven experience developing and executing successful multi-channel marketing campaigns
• Strong understanding of digital marketing, paid advertising, SEO, social media, email marketing, and customer acquisition
• Experience managing advertising budgets and measuring ROIn>
• Excellent project management and organizational skills
• Strong analytical skills with the ability to interpret data and make informed marketing decisions
• Outstanding written and verbal communication skills
• Ability to thrive in a fast-paced, high-growth environment
• A collaborative leadership style with the confidence to work cross-functionally
• Strong creative problem-solving abilities
• High attention to detail and commitment to execution

Preferred Experience

Experience with one or more of the following is highly desirable:

• Google Analytics (GA4)
• Google Ads
• Meta Ads Manager
• CRM and marketing automation platforms
• Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
• Canva
• Video production and editing
• SEO and SEM
• Social media advertising
• Email marketing platforms
• Marketing dashboards and reporting tools
• Automotive marketing experience is a plus but not required.

Education & Experience

• Bachelor's degree in Marketing, Business, Communications, Advertising, or a related field
• 5+ years of progressive marketing experience, including campaign strategy, digital marketing, analytics, and brand management
• Demonstrated success managing marketing campaigns with measurable business results
• Experience managing agency relationships, vendors, or media buying is preferred

Employment Requirements

• Valid driver’s license with acceptable driving record
• Ability to pass a background check
• Authorized to work in the United States
• Requirement of Multi-Factor Authentication apps on cell phone

Benefits

• Comprehensive Benefits: Medical, Dental, and Vision coverage, HSA match, TelaDoc, Pharmacy Discount Programs, and Employer paid Life Insurance
• Employee Assistance Program: Free of charge for personal uses such as support and general resources
• Additional Perks: Pet Insurance, Gym Discounts, and an Employee Vehicle Purchase Program, Volunteer PTO Program
• Retirement Savings: Employer matching contributions
• Paid Time Off: Among the best PTO policies in the industry
• Paid Holidays:7 major holidays

Physical Requirements

• Sedentary work that primarily involves sitting/standingfor 6 - 8 hours
• Visual acuity to read and type for 6 - 8 hours
• Simple grasping and fine manipulation to sort through papers for 6 - 8hours

Work Environment

• Indoor and onsite work location

AutoSavvy provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

All offers of employment at AutoSavvy are contingent upon clear results of a thorough background check and motor vehicle report (MVR). Background checks and MVRs will be conducted on all final candidates offered employment. AutoSavvy participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the United States.