Marketing Manager

Omni Hotels; Town of Florida (NY); On-site; USD 70,000 - 90,000; Full time

Job summary

Omni Orlando Resort at ChampionsGate is seeking a Marketing Manager to drive proactive, measurable marketing tactics that maximize revenue and guest interaction, while raising brand awareness locally and nationally.

Responsibilities include managing the resort's email marketing program, coordinating promotional materials, working with PR agencies, and building strong media relationships to promote the property. This role collaborates with sales, events and corporate teams and may involve travel.

Qualifications

• Minimum of 2 years in marketing; hospitality experience preferred.
• Bachelor’s Degree preferred in communications or marketing.
• Experience with email marketing and CMS tools.
• Strong writing, presentation and proofreading skills.

Responsibilities

• Manage e-mail marketing program for the resort.
• Coordinate marketing and Sales related printing projects (brochures, posters, ads, direct mail, etc).
• Coordinate signage and in-room collateral (design, copy, photography, output).
• Assist in promotions and guest packages development and execution.
• Proof and edit collateral before print requests.
• Collaborate with corporate PR and agency teams to promote the resort.
• Maintain relationships with PR agency and local media for opportunities.
• Create, develop and retain relationships with local media representatives, photographers and writers.
• Serve as a point of contact for promotional partnerships.
• Participate in industry and community organizations to raise visibility.

Skills

Email marketing

CMS tools

Graphic design

Education

Bachelor's degree

Tools

Adobe Creative Suite

MS Office

Job description

The Omni Orlando Resort at ChampionsGate is surrounded by 36 holes of championship Orlando golf and 15 acres of recreation, this four-diamond resort is one of the nation's premier golf, meeting and leisure retreats. In addition to walk-out golf, guests may choose to relax in our signature Mokara spa, dine in one of our five restaurants or enjoy 15 acres of pools and recreation activities including the 850-foot lazy river.

Omni Orlando’s associates enjoy a dynamic and exciting work environment, comprehensive training and mentoring, along with the pride that comes from working for a company with a reputation for exceptional service. We embody a culture of respect, gratitude and empowerment day in and day out. If you are a friendly, motivated person, with a passion to serve others, the Omni Orlando Resort at ChampionsGate may be your perfect match.

Job Purpose:

The Marketing Manageris responsible for executing proactive, measurable, and effective marketing tactics that help maximize revenue and increase guest interaction for Omni Orlando Resort at ChampionsGate. The Marketing Manager is also responsible for generating a greater awareness of the property and brand on a local and national level.

Essential Job Functions:

• Manage e-mail marketing program on behalf of resort.
• Act as a liaison in ordering all marketing and Sales related printing projects, such as brochure materials, posters, ads, direct mail pieces, invitation, promotional items, etc.
• Coordinate all elements for new signage and in-room collateral (to include design, copy, photography and output).
• Assist in the development and execution of promotions and packages including direct mail and guest packages.
• Proof and edit all collateral before processing print requests.
• Work with corporate PR and agency team to effectively promote resort
• Maintain effective relationship with PR agency and partner to evaluate and leverage local and national opportunities to increase brand awareness.
• Create, develop and retain relationships with local media representatives, photographers and writers.
• Serve as a point of contact for all promotional partnerships.
• Active participation in industry, community and social organizations to increase resort’s community visibility and enhance involvement perception.
• Ensure resort activity and associate accomplishments are brought to the attention of the corporate offices and mentioned in company publications.
• Ensure that listings in directories and magazines are accurate and current.
• Maintain current information on Omni Orlando Resort at ChmapionsGate website.
• Promptly respond to all media requests, provide accurate information, offer imagery and quotes when appropriate.
• Acts as point of contact for photography shoots. Coordinate shot schedule, notify necessary departments.
• Complete VIP welcome cards and amenity requests for all media and marketing related guests.
• Maintain and manage inventory of all sales collateral.
• Code all Marketing related invoices.
• Attend monthly department meetings.
• Complete other duties as assigned by management.

Qualifications:

• Minimum of 2 years of experience in a Marketing position. Hospitality experience preferred.
• Bachelor’s Degree preferred preferably in communication or marketing.
• Strong understanding of marketing processes, to include experience managing promotions and advertising.
• Must be a self-starting team player that contributes positive energy.
• Experience with e-mail marketing programs and website CMS tools
• Strong work ethic, interpersonal skills and the ability to work in a team oriented environment.
• Excellent ability to conduct group presentations, written and oral.
• Strong writing and proofreading skills.
• Ability to manage multiple priorities and reprioritize when necessary.
• Demonstrated ability to tie strategies and planned actions to results.
• Developedcomputer proficiencies, to includeMicrosoft Excel, Word, Publisher, PowerPoint and Outlook. Graphic design skills preferred.
• Must be able to work nights and weekends as needed for promotional events.
• Position requires up to 5% travel.

Physical Requirements:

• The ability to sit and utilize telephone/computer for an extended period, with occasional travel around property.

Working Environment:

• Normal office environment.

Tools & Equipment:

• Computer, copy/print/scan/fax machine, files
• Microsoft Office, Photoshop, InDesign, Illustrator, etc.