Marketing Manager

Automatic Data Processing, Inc.; Rockville (MD); Hybride; USD 95 000 - 110 000; Plein temps

Avantages offerts par ce poste

Full healthcare package

Disability insurance

Life and AD&D insurance

401(k) + company match

Flexible PTO

Onsite gym

Résumé du poste

Automatic Data Processing, Inc. is seeking a highly organized Sales Operations and Marketing Operations professional to support the go-to-market strategy in a HQ hybrid environment.

You will coordinate events, manage external agencies, support inbound campaigns, and develop sales and marketing materials that translate technical capabilities into compelling customer messaging. The role requires cross-functional collaboration with Sales, Marketing, Product, and leadership to drive growth, measure

Qualifications

• 3–5+ years of experience in sales operations, marketing operations, demand generation, sales enablement, or a related GTM role.
• Strong project management skills with the ability to manage multiple initiatives and stakeholders simultaneously.
• Experience coordinating events, marketing campaigns, agencies, or external vendors.
• Experience developing or coordinating sales enablement and customer-facing materials.
• Strong written and verbal communication skills, with the ability to simplify technical concepts for business audiences.
• Comfortable working cross-functionally with sales, technical, product, and leadership teams.
• Highly organized, detail-oriented, and able to independently drive projects from concept through completion.
• Experience working in a B2B technology, SaaS, IoT, security, telecommunications, or similarly technical environment is a plus.

Responsabilités

• Plan and execute industry events, conferences, and trade shows.
• Coordinate event logistics, sponsorships, booth needs, collateral.
• Partner with Sales and technical teams on messaging and objectives.
• Track outcomes, leads, and follow-up activities.
• Manage external marketing agencies and GTM vendors.
• Develop materials to support customer conversations and engagement.
• Maintain library of sales and marketing content and ensure up-to-date resources.
• Translate technical product information into customer-focused messaging.

Connaissances

Sales ops

Marketing ops

Demand gen

Sales enablement

GTM

Description du poste

Salary Range: $95,000.00 To $110,000.00 Annually

Marketing Manager

Confidential

Location: HQ / Hybrid

Our Company:

We are an innovative technology company focused on transforming the way people experience safety, security, and awareness in their everyday environments. By combining advanced artificial intelligence, machine learning, and intelligent sensing technologies, we develop cutting-edge solutions that deliver meaningful insights, improve accuracy, and enable smarter, more proactive protection.

Our team is passionate about pushing the boundaries of what technology can do, turning complex research and engineering into practical, real-world solutions. We bring together innovation, collaboration, and a commitment to solving meaningful challenges to help shape the future of intelligent security.

Position Overview:

We are seeking a highly organized, proactive Sales Operations professional to support the execution of our go-to-market strategy and help our sales organization operate effectively. This role will sit at the intersection of Sales, Marketing, and Technical Go-to-Market, with responsibility for coordinating events, managing external agency relationships, supporting inbound campaigns, and developing sales and marketing materials.

The ideal candidate is a strong project manager and communicator who can take initiatives from concept through execution, coordinate across internal and external stakeholders, and translate technical capabilities into compelling materials that support customer conversations and business growth.

What You’ll Do:

Events & Industry Engagement

Own the planning and execution of industry events, conferences, trade shows, customer meetings, and other sales-focused events.

Coordinate event logistics, sponsorships, booth requirements, collateral, demonstrations, and internal participation.

Partner with Sales and technical teams to establish event objectives, messaging, and follow-up plans.

Track event outcomes, leads, and follow-up activities to help measure effectiveness and ROI.

Serve as the primary point of contact for external marketing agencies and other GTM vendors, ensuring partners have the information and direction needed to deliver high-quality work aligned with company priorities and brand standards.

Manage project scopes, timelines, deliverables, budgets, and approvals.

Coordinate inbound marketing campaigns designed to generate awareness and sales opportunities.

Support campaign development across email, digital content, landing pages, webinars, events, and other channels.

Partner with Sales to establish processes for lead capture, qualification, routing, and follow-up.

Monitor campaign performance and recommend adjustments based on engagement and lead-generation results.

Partner closely with Sales and the Technical Go-to-Market owner to develop materials that support customer engagement throughout the sales cycle.

Coordinate the creation and maintenance of pitch decks, one-pagers, solution briefs, case studies, product materials, customer presentations, event collateral, and other sales enablement assets.

Translate technical product information into clear, customer-focused messaging and value propositions.

Maintain a centralized library of current sales and marketing materials and ensure teams are using approved, up-to-date content.

Gather feedback on gaps in existing materials and identify opportunities for new enablement resources.

About You:

3-5+ years of experience in sales operations, marketing operations, demand generation, sales enablement, or a related GTM role.

Strong project management skills with the ability to manage multiple initiatives and stakeholders simultaneously.

Experience coordinating events, marketing campaigns, agencies, or external vendors.

Experience developing or coordinating sales enablement and customer-facing materials.

Strong written and verbal communication skills, with the ability to simplify technical concepts for business audiences.

Comfortable working cross-functionally with sales, technical, product, and leadership teams.

Highly organized, detail-oriented, and able to independently drive projects from concept through completion.

Experience working in a B2B technology, SaaS, IoT, security, telecommunications, or similarly technical environment is a plus.

What We Can Offer You

Full healthcare package including medical, dental, and vision insurance, short-term and long-term disability insurance, life, and AD&D insurance

401(k) + 5% company match

Flexible paid time off policy

Onsite gym

Additional Info:

Our Company is committed to building and fostering an inclusive, diverse workplace. We believe in incorporating everyone’s perspectives and experiences as this has been a significant driver in our success so far.

We are an equal opportunity employer and are committed to building a diverse and inclusive workplace. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other legally protected characteristic.