Marketing Manager

SOLANA FOUNDATION; New York (NY); Remote; USD 100,000 - 140,000; Full time

Job summary

Join an innovative firm at the forefront of blockchain technology as a Marketing Manager. This role offers a unique opportunity to shape the narrative around a groundbreaking product category called Blinks. You'll be responsible for educating the market, creating engaging content, and driving community engagement in the crypto space. With a focus on collaboration and creativity, you'll work alongside a dynamic team to redefine how users interact with the internet. If you're a self-starter with a passion for marketing and a deep understanding of the crypto ecosystem, this position is perfect for you.

Qualifications

• 3-6 years in tactical marketing, especially in crypto or tech.
• Strong writing skills with ability to simplify complex concepts.

Responsibilities

• Develop and manage content calendar for market education.
• Produce engaging content tailored for various platforms.
• Collaborate with teams to create educational materials.

Skills

Marketing Experience

Content Creation

Social Media Expertise

Written Communication

Crypto Knowledge

Self-Starter Mindset

Creative Thinking

Job description

Dialect

Making internet experiences distributable and actionable everywhere

Marketing Manager

$100K - $140K / 0.15% - 0.25%

Location

New York, NY, US / Remote (US)

Job Type

Full-time

Experience

3+ years

Connect directly with founders of the best YC-funded startups.

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Chris Osborn

Founder

About the role

About Dialect

Dialect is on a mission to organize the internet’s experiences and make them distributable and actionable everywhere. We’re doing this with blockchain links, or blinks, a new technology that lets businesses unbundle their product experiences from their apps and sites, allowing users to take instant, no-redirect actions wherever they are.

Imagine:

1. Creating and trading in a prediction market directly in a group chat.
2. Buying a token right where you first read about it.
3. Paying a credit card statement straight from your email.

The internet is riddled with redirects and unnecessary clicks even for the simplest tasks. Dialect is eliminating this friction by building tools that streamline actions.

This technology is unique to blockchain today, but as the world moves onchain, it will redefine how we interact with the internet—everywhere.

Join us to be at the forefront of this transformation. We’re just getting started.

Dialect is backed by leading investors, including Multicoin, Electric Capital, Foundation Capital, Raj & Toly from Solana and others.

About The Role

We are hiring our first Content Marketing Manager to educate the market about blinks and establish Dialect as the leader in this emerging space. This role goes beyond a zero-to-one opportunity—it’s about defining an entirely new product category in collaboration with the leadership team. Language is the medium through which new ideas are created. In this role you will both lead the creation of this language shaping the concepts that define Blinks, this new market, and our company vision.

Key Responsibilities:

Market Education & Content Creation

• Develop and manage a content calendar that drives awareness and understanding of Blinks and Dialect’s role within the ecosystem.
• Produce engaging, high-quality content tailored to X, blogs, and other key channels, ranging from memes to in-depth educational materials.
• Coordinate with design team on producing high quality video and GIF content.
• Translate complex concepts into accessible, compelling narratives for both crypto-native and general audiences.

Social Media & Community Engagement

• Create and execute X-first content strategies to grow Dialect’s presence and foster engagement with the onchain community.
• Monitor and participate in online conversations, including Discord, Telegram, etc. responding to questions and feedback to establish a strong community connection.
• Drive growth and engagement through strategic social media content that establishes Dialect as a thought leader.

Distribution & Amplification

• Expand content reach through strategic use of blogs, newsletters, and other distribution platforms, ensuring consistency across all channels.
• Collaborate with external partners to amplify key messages and broaden Dialect’s audience within the blockchain space.

Campaign Execution & Iteration

• Support the rollout of major product announcements and initiatives, including crafting messaging, creating promotional assets, and managing timelines.
• Analyze performance metrics to refine strategies and improve engagement over time.

Stakeholder Collaboration & Education

• Collaborate with cross-functional teams to create educational content that empowers partners and users to understand and leverage Blinks’ full potential.

What We’re Looking For:

• Proven Marketing Experience: 3-6 years in a tactical marketing role in crypto or tech, with proven ability to produce content and execute campaigns independently
• Crypto Native: This hire needs to understand the nuances of the crypto ecosystem
• Exceptional Written Skills: Strong writer with the ability to simplify technical concepts into engaging content for diverse audiences.
• Self-Starter Mindset: Comfortable working independently, taking initiative, and driving projects from start to finish in a dynamic startup environment
• Content Creation Proficiency: Strong writing and content production skills across blogs, social media, and educational resources
• Social Media Expertise: Deep understanding of Twitter and its role in crypto communication; familiarity with other platforms is a plus.
• Creative and Adaptable: Able to produce content that resonates with different audiences, whether through memes or education.
• Collaborative and Proactive: Comfortable working closely with a small team, taking initiative to improve and adapt strategies as needed