Marketing Manager

Soni; New York (NY); On-site; USD 62,000 - 83,000; Full time

Job summary

Soni is seeking a Business Unit Marketing Senior Specialist to support its M&A, Private Equity, and Capital Markets practices in a fast‑paced professional services setting. You will execute and coordinate business development and marketing initiatives, including pitches, proposals, CRM management, market research, credentials, sponsorships, events, content updates, and SEO metadata.

The ideal candidate is highly organized, detail‑oriented, and able to manage multiple priorities while supporting

Qualifications

• Experience in legal marketing or BD within a law firm.
• Strong ability to prepare pitches, proposals, and client materials.
• Proficiency with Salesforce or similar CRM.
• Excellent organization and attention to detail.
• Strong written and verbal communication with senior stakeholders.
• MS Office: PowerPoint, Word, Excel.
• Familiarity with PitchBook/Capital IQ is a plus.
• Experience supporting M&A, Private Equity, Capital Markets.

Responsibilities

• Prepare, format, and produce pitches, proposals, and BD materials.
• Maintain Salesforce CRM data and track activities.
• Collect and organize practice credentials and deal experience.
• Conduct market research using PitchBook and Capital IQ.
• Coordinate sponsorships, events, and related logistics.
• Support digital content updates and SEO metadata with internal teams.
• Maintain accurate marketing activity records and assist reporting.

Skills

Pitch & proposal coordination

CRM management

Content coordination

Stakeholder collaboration

Organization & prioritization

Tools

Salesforce

PitchBook

Capital IQ

Job description

Business Unit Marketing Senior Specialist

Soni's client, a leading international law firm, is seeking a Business Unit Marketing Senior Specialist to support its M&A, Private Equity, and Capital Markets practices.

This role is focused on the execution and coordination of business development and marketing initiatives, including pitches and proposals, CRM management, market research, practice credentials, sponsorships, and events.

The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple priorities while supporting attorneys, business development teams, and cross-functional stakeholders in a fast-paced professional services environment.

Responsibilities:

• Pitches & Proposals: Prepare, format, and produce high-quality client pitches, proposals, and business development materials.
• CRM & Pipeline Management: Maintain Salesforce CRM data, track business development activities, and ensure accurate pipeline reporting.
• Credentials & Deal Experience: Collect, organize, and maintain practice credentials, transaction experience, and deal sheets.
• Market Research: Conduct company, industry, and competitive research using tools such as PitchBook and Capital IQ to support partner requests and pitch meetings.
• Sponsorships & Events: Coordinate sponsorship deliverables, advertising placements, RSVP tracking, and logistical support for practice events.
• Content Coordination: Partner with internal teams to support digital content updates, practice marketing materials, and SEO metadata.
• Reporting & Data Accuracy: Maintain accurate marketing activity records and support reporting and performance analysis.

Qualifications:

• Experience in legal marketing, business development, or marketing support within a law firm or professional services environment preferred.
• Strong experience preparing pitches, proposals, presentations, and client-facing materials.
• Proficiency with Salesforce or similar CRM platforms.
• Excellent organizational skills, attention to detail, and ability to manage multiple deadlines.
• Strong written and verbal communication skills with experience supporting senior stakeholders.
• Proficiency in Microsoft Office, particularly PowerPoint, Word, and Excel.
• Familiarity with PitchBook, Capital IQ, or similar research platforms is a plus.
• Experience supporting M&A, Private Equity, Capital Markets, or related practices is highly desirable.

Compensation:

$45 - $60/ Hr

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.