Marketing Manager

New Western; Irving (TX); On-site; USD 85,000 - 120,000; Full time

Job summary

New Western, a leading real estate investment marketplace, is seeking a hands-on Marketing Manager to turn strategy into execution. You will lead a small team, manage vendor relationships, and work with senior leadership to align objectives across markets.

The role emphasizes analytics, optimization of marketing spend, and building scalable processes in an in-office setting in Irving, TX. Ideal candidates bring 3-5+ years of marketing leadership and strong cross-functional communication.

Qualifications

• 3-5+ years of progressive marketing experience with management responsibility.
• Strong organizational and project management skills.
• Ability to interpret marketing data and translate insights into decisions.
• Experience managing budgets, campaigns, or investments across multiple markets.
• Balances strategic priorities with detailed execution.
• Excellent communication and cross-functional collaboration.

Responsibilities

• Lead, coach, and develop a team of approximately 3-5 marketing professionals.
• Manage relationships with external marketing partners and vendors.
• Partner with senior leadership to align priorities across markets.
• Analyze marketing performance and campaign effectiveness to guide investments.
• Allocate resources across markets based on data and needs.
• Monitor KPIs and communicate insights to improve decisions.
• Ensure projects are executed on time and with quality.
• Remove obstacles and stay involved in day-to-day execution.
• Build processes that improve efficiency and reduce complexity.
• Adapt quickly to changing priorities in a fast-paced business.

Skills

Marketing management

Analytics

Budget management

Cross-functional teamwork

Communication

Project management

Leadership

Stakeholder management

Education

Bachelor's degree in Marketing or related

Job description

New Western has been named a Glassdoor Best Place to Work three years in a row (2023, 2024, 2025). We are a leading real estate investment marketplace specializing in sourcing distressed residential properties for investors. Operating in nearly 50 markets across 20 states, our innovative approach revitalizes neighborhoods, creates affordable housing options, and addresses the housing supply crisis. Join us to make a meaningful impact on the real estate market while contributing to a collaborative, mission-driven team.

Role Description

We're looking for a hands-on Marketing Manager who thrives turning strategy into execution.

The Marketing Manager is a best-in-class operator: someone who enjoys working alongside and coordinating efforts across their team, digging into performance data, solving problems quickly, and continuously improving how marketing dollars are understood and invested. You'll lead a small team of marketing professionals while managing external vendor relationships. Success in this role comes from making sound decisions, developing people, and ensuring marketing efforts are aligned with business priorities across multiple markets.

If you enjoy building systems, coaching teams, analyzing results, and rolling up your sleeves to solve problems, this role is built for you.

Core Responsibilities

• Lead, coach, and develop a team of approximately 3-5 marketing professionals.
• Manage relationships with external marketing partners and vendors.
• Partner closely with senior leadership to understand business priorities and market-specific objectives.
• Analyze marketing performance, campaign effectiveness, and business trends to make informed recommendations on marketing investments.
• Allocate marketing resources thoughtfully across multiple markets based on performance data and business needs.
• Monitor KPIs and communicate insights that improve decision-making.
• Ensure projects are executed accurately, on time, and with a high standard of quality.
• Remove obstacles for your team while remaining actively involved in day-to-day execution.
• Build processes that improve efficiency without creating unnecessary complexity.
• Adapt quickly as priorities shift in a fast-paced, complex, and evolving business.

Required Qualifications

• 3-5+ years of progressive marketing experience with demonstrated management responsibility, including leading and developing high-performing teams.
• Exceptional organizational and project management skills.
• Strong analytical skills with the ability to interpret marketing performance data and translate insights into practical business recommendations.
• Experience managing budgets, campaigns, or marketing investments across multiple initiatives or markets.
• Comfortable balancing strategic priorities with detailed execution.
• Strong judgment and decision-making skills.
• Excellent communication skills and the ability to work cross-functionally with multiple stakeholders.
• Comfortable receiving direct feedback and operating in a high-performance, high-accountability environment.
• Adaptable, resilient, and energized by changing priorities.
• Bachelor's degree in Marketing, Business, Communications, or related field preferred.

Preferred Qualifications

• Experience in a high-growth or real estate-adjacent company.
• Graduate level degree in Marketing, Business, Communications, or other related field.

IN-OFFICE POSITION, IRVING, TX, LOCAL CANDIDATES ONLY.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.