Marketing Manager

LINQX, LLC; Houston (TX); On-site; USD 85,000 - 120,000; Full time

Job summary

LINQX is seeking a Marketing Manager to lead branding, demand generation, and go-to-market execution. You will drive market research, campaign development, content strategy, and digital marketing while collaborating with Sales, Product, and Operations.

The role leverages AI-powered tools and HubSpot to optimize customer acquisition and pipeline growth. Responsibilities include managing website/SEO, campaigns across channels, and performance analytics with a focus on scalability and ROI.

Qualifications

• Bachelor’s degree in Business Administration with extensive marketing coursework.
• Proficiency in graphics design and multimedia design is preferred.
• At least five (5) years of B2B marketing experience in technical markets.
• Hands-on experience with HubSpot CRM and Marketing Hub.
• Experience using AI tools to improve marketing research and content.
• Strong written, communication, and cross-functional collaboration skills.
• Proficiency with Microsoft Office Suite and related tools.

Responsibilities

• Develop and execute AI-driven marketing strategies and campaigns.
• Conduct market, customer, and competitive research using AI tools.
• Efficiently manage and track marketing budgets, including ROI.
• Partner with Sales, Product, Operations, and Leadership to align initiatives.
• Manage integrated marketing programs across website, SEO, email, CRM, social media, webinars and events.
• Own LINQX brand positioning, messaging, and content strategy across channels.
• Leverage AI and marketing technologies to improve content and analytics.

Skills

B2B marketing

Strategic thinking

Cross-functional collaboration

Content development

Education

Bachelor’s in Business Administration

Tools

HubSpot CRM

HubSpot Marketing Hub

Marketing automation tools

Job description

Company Information: LINQXis an industry-leading provider of end-to-end digital solutions and analytics for the oil and gas sector,leveragingadvanced data analytics tooptimizeengineering and operations. Its cloud-based platforms deliver AI-driven insights that enhance reservoir performance and streamline workflows. Driven by a mission of data-driven innovation, LINQXcombinescutting-edgetechnology with oilfieldexpertiseto deliver transformative results.

Position Summary :The Marketing Manager will lead LINQX's marketing strategy, brand development, demand generation, and go-to-market execution. This roleis responsible formarket and competitive research, positioning, campaign development, content strategy, digital marketing, event marketing, and sales enablement. Working closely with Sales, Product, and Operations, the Marketing Manager willleverageAI-powered tools, marketing automation, and data-driven insights tooptimizecustomer acquisition, engagement, lead generation, and pipeline growth. The role will oversee website and SEO initiatives, HubSpot CRM and Marketing Hub management, content and brand consistency, marketing analytics, and performance reporting, while continuouslyidentifyinginnovative opportunities to improve marketing efficiency, scalability, and business results.

• Develop and execute AI-driven marketing strategies, go-to-market plans, and campaigns that drive brand awareness, lead generation, customer engagement, and revenue growth.
• Conduct market, customer, and competitive research using AI-powered tools toidentifygrowth opportunities, market trends, and positioning strategies.
• Efficiently manage and track marketingbudgets, including marketing campaign ROI.
• Partner with Sales, Product, Operations, and Leadership to align marketing initiatives with businessobjectives, product launches, and pipeline growth targets.
• Manage integrated marketing programs across website, SEO, email, CRM, social media, paid advertising, webinars, events, content marketing, and sales enablement.
• Own LINQX brand positioning, messaging, and content strategy, ensuring consistent and compelling communication across all channels.
• Leverage AI, automation, and marketing technologies to improve content creation, campaign performance, customer insights, workflow efficiency, and scalable execution.
• Manage HubSpot CRM and Marketing Hub, including lead management, automation, nurture programs, reporting, and marketing analytics.
• Track andoptimizekey performance metrics including lead quality, conversion rates, pipeline contribution, customer engagement, and marketing ROI.

Required Education, Experience, and Qualifications:

• Bachelor’s degree inBusiness Administrationwith extensive marketing coursework, or a Marketing degree isrequired.
• Proficiencyingraphicsdesign and multimedia design is preferred.
• At least five (5) years of B2B marketing experience, preferably in software, SaaS, technology, engineering, oil and gas, energy, or other technical markets.
• Hands-on experience with HubSpot CRM, HubSpot Marketing Hub, and marketingautomationtools.
• Experience using AI tools such as Microsoft Copilot, ChatGPT, Perplexity, Gemini, HubSpot AI, Google AI tools, or similar platforms to improvemarketingresearch, content development, analytics, SEO, and workflow efficiency.
• Strong written,communication, messaging, content development, project management, vendor management, and cross-functional collaboration skills.
• Proficiencywith Microsoft Office Suite and related business, reporting, presentation, collaboration, and analytics tools.

Working Conditions:

• Prolongedperiodssitting at a desk and working on a computer.
• Must be able to lift 15 pounds at times.
• Positions selfto install equipment, including under desks.
• Moves throughout the building to access files.
• Must be able tocomprehendand follow written and oral instructions.
• Must be able to complete tasks even with frequent interruptions.
• Must be able to use discretion and independent judgment as needed.
• Must be able to speak clearly on the phone and to fellow workers.

This job description should not be interpreted as an exhaustive list of responsibilities or as an employment agreement between the employer and the employee. The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification and are subject to change as the needs of the employer and requirements of the job change.Any essential functions of this position will be evaluated as necessary should an employee/applicant be unable to perform the functions or requirements due to a disability as defined by the Americans with Disabilities Act (ADA). Reasonable accommodation for the specific disability will be made for the employee/applicant when possible.

I acknowledge that I have read andunderstandthe description of this position and have had the opportunity to ask my supervisor about any points I did not understand. I herebystatethat I can perform the essential functions of this position with or without reasonable accommodation.

#LINQX #LI-MH1 #LI-ONSITE

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.