Marketing Lead/Specialist

Jobgether; United States; Remote; USD 45,000 - 80,000; Full time

Benefits offered by this job

Bonus eligibility

Insurance (Health, Dental, Vision)

401(k) matching

Remote-first

Weekly office visit

Paid time off

Mileage reimbursement

Professional development

Career growth

Job summary

Jobgether is partnering with a client in the United States to hire a Marketing Lead/Specialist. The role combines strategic messaging with hands-on execution across two environmental services organizations, with a remote-first setup and occasional office visits to Anderson, CA.

You will shape campaigns, content, and demand-generation programs, collaborating with sales, ops, and leadership to drive growth and lead quality. Excellent writing, analytics, and marketing tech skills are required.

Qualifications

• 1+ year of B2B marketing experience, ideally within technical services, environmental consulting, laboratory services, or life sciences.
• Demonstrated experience in demand generation, content marketing, and campaign performance analysis.
• Excellent writing and communication skills, with the ability to turn complex technical concepts into accessible value propositions.
• Hands-on experience with marketing automation platforms, CRM systems, Google Analytics, and LinkedIn Ads.
• Familiarity with Monday.com is an advantage.
• Strong project management and organizational skills, with the ability to coordinate stakeholders and manage multiple initiatives.
• Excellent collaboration and communication skills, including the ability to work effectively with sales, operations, leadership, and external partners.
• Adaptability and a proactive approach in a fast-paced, cross-functional environment.
• Access to a reliable, professional-looking vehicle is required for office visits and business-related travel.
• Ability to travel to the Anderson, California office approximately once per week. For candidates outside the immediate area, this commute is not reimbursed.
• Willingness to provide a resume, a 1–2-page marketing portfolio or links to recent work, and a brief cover letter outlining relevant experience and qualifications.

Responsibilities

• Develop and maintain a unified messaging framework and brand guidelines while preserving the distinct identities and service offerings of each organization.
• Plan and execute demand-generation campaigns across email, paid advertising, content syndication, and LinkedIn to generate qualified leads and support pipeline growth.
• Create engaging marketing materials, including case studies, white papers, blog posts, technical datasheets, webinars, and video briefs tailored to procurement and business audiences.
• Manage website content, search engine optimization, and user-behavior tracking to improve online visibility and conversion rates.
• Coordinate industry events, webinars, and customer-facing demonstrations, including event materials and post-event follow-up campaigns.
• Monitor campaign performance, prepare reports, and identify opportunities for improvement using metrics such as CAC, MQL-to-SQL, and pipeline influence.
• Manage external vendors and agencies supporting creative development, public relations, and media buying.
• Oversee a modest marketing budget and coordinate projects across internal teams and external stakeholders.

Skills

B2B marketing

Demand generation

Content marketing

Campaign performance analysis

Writing

Marketing automation

CRM

Google Analytics

LinkedIn Ads

Monday.com

Tools

Marketing automation platforms

CRM systems

Google Analytics

LinkedIn Ads

Monday.com

Job description

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Lead/Specialist based in the United States.

As a hands‑on marketing professional, you will help shape and execute integrated marketing initiatives across two complementary organizations operating in environmental consulting and analytical laboratory services. You will strengthen brand awareness, develop compelling messaging, and generate qualified leads through coordinated campaigns and content. Working closely with business development, sales, operations, and leadership, you will combine strategic thinking with practical execution. The role offers the opportunity to manage a diverse marketing portfolio, translate technical services into clear customer value, and contribute directly to business growth. You will also collaborate with external partners, support industry events, and use performance insights to continuously improve marketing effectiveness. This fully remote position includes approximately one weekly visit to the office in Anderson, California, for candidates who do not live nearby.

Accountabilities

• Develop and maintain a unified messaging framework and brand guidelines while preserving the distinct identities and service offerings of each organization.
• Plan and execute demand‑generation campaigns across email, paid advertising, content syndication, and LinkedIn to generate qualified leads and support pipeline growth.
• Create engaging marketing materials, including case studies, white papers, blog posts, technical datasheets, webinars, and video briefs tailored to procurement and business audiences.
• Manage website content, search engine optimization, and user‑behavior tracking to improve online visibility and conversion rates.
• Coordinate industry events, webinars, and customer‑facing demonstrations, including event materials and post‑event follow‑up campaigns.
• Monitor campaign performance, prepare reports, and identify opportunities for improvement using metrics such as customer acquisition cost (CAC), marketing‑qualified‑to‑sales‑qualified lead conversion (MQL‑to‑SQL), and pipeline influence.
• Manage external vendors and agencies supporting creative development, public relations, and media buying.
• Oversee a modest marketing budget and coordinate projects across internal teams and external stakeholders.

Requirements

• At least 1 year of B2B marketing experience, ideally within technical services, environmental consulting, laboratory services, or life sciences.
• Demonstrated experience in demand generation, content marketing, and campaign performance analysis.
• Excellent writing and communication skills, with the ability to turn complex technical concepts into accessible value propositions.
• Hands‑on experience with marketing automation platforms, CRM systems, Google Analytics, and LinkedIn Ads.
• Familiarity with Monday.com is an advantage.
• Strong project management and organizational skills, with the ability to coordinate stakeholders and manage multiple initiatives.
• Excellent collaboration and communication skills, including the ability to work effectively with sales, operations, leadership, and external partners.
• Adaptability and a proactive approach in a fast‑paced, cross‑functional environment.
• Access to a reliable, professional‑looking vehicle is required for office visits and business‑related travel.
• Ability to travel to the Anderson, California office approximately once per week. For candidates outside the immediate area, this commute is not reimbursed.
• Willingness to provide a resume, a 1–2‑page marketing portfolio or links to recent work, and a brief cover letter outlining relevant experience and qualifications.

Benefits

• Annual salary ranging from $45,000 to $80,000, depending on qualifications and experience.
• Performance‑based bonuses.
• Health, dental, and vision insurance.
• 401(k) retirement plan with employer matching after one year.
• Flexible scheduling and a remote‑first work arrangement, with approximately one weekly office visit required in Anderson, California.
• Generous paid time off.
• Reimbursement for work‑related mileage at the current federal reimbursement rate.
• Professional development opportunities and exposure to projects across consulting and laboratory services.
• Opportunities for career growth and advancement.
• Collaborative and innovation‑driven working environment.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role’s core requirements. Our system identifies the top‑fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.