Marketing Lead for Mental Health Training Programs

Hope and Healing Center & Institute; Houston (TX); On-site; USD 60,000 - 80,000; Full time

Job summary

Hope and Healing Center & Institute in Houston seeks a Marketing Specialist to expand Gateway to Hope’s reach through strategic communications and campaigns for trainings and programs. You’ll develop integrated marketing across email, social, digital ads, and events, manage WordPress content, and measure results to improve impact while collaborating with multiple departments.

The role requires a Bachelor’s degree and 5+ years in marketing, with strong writing, SEO awareness, and proficiency in

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field.
• 5+ years of experience in marketing, marketing communications, digital marketing, or related role.
• Experience independently executing marketing campaigns or projects from planning through completion.
• Strong writing, editing, and communication skills with ability to adapt content for different audiences and channels.
• Experience with email marketing platforms, CRM/audience management, social media, and digital tools.
• Experience working in WordPress or comparable CMS.
• Experience creating or adapting marketing materials using Canva or Adobe Creative Suite.
• Strong project coordination and organizational skills with ability to balance multiple campaigns.
• Experience reviewing marketing performance and using campaign data to make recommendations.

Responsibilities

• Develop and execute integrated marketing that promotes HHCI training and events and institutional visibility.
• Independently execute projects from planning through completion across multiple platforms.
• Develop marketing content across channels, including email, social media, digital ads, events, pages.
• Create WordPress website content including landing pages and content updates; apply SEO strategies.
• Monitor campaign performance and use results to improve marketing effectiveness.
• Collaborate across a multifunctional team and organizational departments.
• Identify opportunities to improve marketing processes and audience engagement.

Skills

Marketing strategy

Campaign management

Content creation

Email marketing

SEO content

WordPress CMS

Canva design

Adobe Creative Suite

Social media

Project coordination

Analytics

Education

Bachelor’s degree in Marketing

Tools

Mailchimp

Eventbrite

Asana

SurveyMonkey

WordPress

Job description

Hope and Healing Center & Institute in Houston seeks a Marketing Specialist to expand Gateway to Hope’s reach through strategic communications and campaigns for trainings and programs. You’ll develop integrated marketing across email, social, digital ads, and events, manage WordPress content, and measure results to improve impact while collaborating with multiple departments.

The role requires a Bachelor’s degree and 5+ years in marketing, with strong writing, SEO awareness, and proficiency in