Marketing Intern: Data-Driven Campaigns & Events (Remote)

Workiva Inc.; Ames (IA); On-site; USD 25,000 - 33,000; Full time

Benefits offered by this job

401(k) match

Paid sick leave

Internship opportunities

Job summary

Workiva is seeking a Marketing Intern to support campaign execution, analytics, content, events, and partner marketing across teams. You will maintain data integrity in Salesforce and Marketo, analyze campaigns, and help with audience segmentation and automation initiatives.

The role emphasizes hands-on experience in lifecycle marketing, lead acquisition, and analytics, with remote work flexibility and opportunities to participate in multiple internship sessions.

Qualifications

• Currently enrolled in a degree-seeking program in Marketing, Advertising, Business, or Communications.

Responsibilities

• Support data integrity in Salesforce and Marketo.
• Analyze marketing campaigns and report performance.
• Collaborate with Product Marketing on audience segmentation.
• Assist lifecycle and automation initiatives.
• Support lead acquisition and website optimization.
• Maintain marketing reports and documentation.
• Contribute to event logistics and vendor relationships.
• Support project management using Monday.com.
• Create web content and assist with campaign development.
• Coordinate venue selection, collateral, and workshops.
• Engage in A/B and multivariate testing for optimization.
• Organize data from marketing tools for insights.

Skills

Data analysis

Campaign analytics

Content creation

Event coordination

Cross-functional collaboration

Research & reporting

Education

Currently enrolled in a degree-seeking program (Marketing/Advertising/Business/Communications)

Tools

Salesforce

Marketo

On24

Higher Logic

Credly

Hootsuite

Qualtrics

Monday.com

Job description

Workiva is seeking a Marketing Intern to support campaign execution, analytics, content, events, and partner marketing across teams. You will maintain data integrity in Salesforce and Marketo, analyze campaigns, and help with audience segmentation and automation initiatives.

The role emphasizes hands-on experience in lifecycle marketing, lead acquisition, and analytics, with remote work flexibility and opportunities to participate in multiple internship sessions.