Marketing Intern: Campaign & Social Media Support

Thomas Chevrolet, Inc.; Cumberland (MD); Hybrid; USD 17,000 - 22,000; Part time

Job summary

The Thomas Automotive group is seeking a part-time Marketing Internship to support the Marketing department with administrative tasks and assist with advertising, merchandising, and branding efforts for the dealerships.

You will help develop media for campaigns, participate in event planning, assist with social media posts and vehicle merchandising, and support campaign analytics and reporting.

Qualifications

• High school diploma or the equivalent.
• Experience working with Adobe suite, Google Analytics, and Microsoft Office preferred.
• Ability to read and comprehend instructions and information.
• Valid in-state driver’s license.
• Professional personal appearance.
• Excellent communication skills.

Responsibilities

• Greet customers and maintain professional conduct.
• Adhere to safety policies and PPE standards.
• Attend meetings as requested.
• Assist with implementing marketing and advertising for the dealership (digital and traditional).
• Support development of videos and social media posts for dealership advertising.
• Assist with dealership events and social media efforts.

Skills

Communication skills

Reading instructions

Professional appearance

Education

High school diploma or equivalent

Tools

Adobe Creative Suite

Google Analytics

Microsoft Office

Job description

Description

Position Information: The part time Marketing Internship is responsible for administrative support for the Marketing department as well as with assisting with implementation of all advertising, marketing, merchandising, and branding efforts for the dealerships.

Areas of Emphasis:

• Exemplify the Thomas Automotive Core Values: Positive, Trustworthy, Motivation, Compassion, and Dedication
• Understand the Thomas Core Focus of “Bringing Integrity to the Automotive Industry” and “Building Trust and Confidence through Exceptional Service”
• Learn, Understand, and incorporate the Thomas philosophy of doing business into all daily activities related to customer and coworker relationship management
• Be a great team member.
• Successfully Maintain the following accountabilities
• Assist with developing media for advertising campaigns
• Assist with event planning and execution
• Assist with merchandising and promotional items
• Assist Marketing team with assigned projects and administrative duties

Duties and Responsibilities:

• Greet every customer, every day
• Maintain high ethical standards when dealing with customers, co-workers and vendors
• Put safety first. Adhere to all Safety Policies, Procedures and Personal Protective Equipment standards
• Attend meetings as requested
• Understand, keep abreast of, and comply with federal, state, and local regulations that affect sales
• Assist with vehicle merchandising
• Assist with implementation of all marketing and advertising for the dealership, including digital and traditional, e.g. print, radio, outdoor, POS, customer mailings etc.
• Assist with developing videos and social media posts for dealership advertising
• Assist with dealership events
• Assist with social media efforts for the dealerships
• Assist with community events and involvement, to enhance marketing and public relations efforts
• Assist with tracking ROI for advertising and digital
• Maintain a safe and clean workspace, as well as ensuring the entire facility is orderly, clean and free of hazards

Requirements

Qualifications: High school diploma or the equivalent. Experience working with Adobe suite, Google Analytics, and Microsoft Office preferred. Ability to read and comprehend instructions and information. Valid in-state driver's license. Professional personal appearance. Excellent communication skills.

Working Conditions: The Marketing Assistant works both indoors and out, moving about the dealership facility and lot to communicate with colleagues, vendor representatives, and customers. Off-site events and meetings are required.

Note: This is not necessarily an exhaustive list of responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this list is intended to be an accurate reflection of the current job, the dealership reserves the right to revise the functions and duties of the job or to require that additional or different tasks be performed when circumstances change (i.e., emergencies, changes in personnel, work load, rush jobs, or technological developments).