Marketing Growth Strategy Manager II, Americas

Uber; New York (NY); Hybrid; USD 169,000 - 188,000; Full time

Benefits offered by this job

Bonus program

Equity

401(k)

Job summary

Uber is seeking a Marketing Growth Lead for Mobility in the Americas (US&C and LATAM). This role sits at the crossroads of Brand and Performance Marketing, orchestrating the end-to-end growth funnel to drive Uber’s Mobility business across the region.

The position requires strategic vision, analytical rigor, and executive communication skills, partnering with cross-functional leaders to balance brand equity with performance outcomes.

Qualifications

• 7+ years of marketing experience in multi-channel environments.
• Bachelor's degree in Marketing or equivalent.
• Strong analytical mindset with data-to-action skills.
• Excellent communication and stakeholder management.

Responsibilities

• Architect Mobility growth strategy for the Americas aligned with Uber's global Mobility objectives.
• Own end-to-end growth funnel to accelerate user acquisition, retention, and frequency.
• Partner with Regional Marketing Ops for annual and ongoing regional planning cycles.
• Serve as liaison between Brand and Performance for full-funnel execution.
• Align marketing spend with regional operational realities like driver supply and density.
• Synthesize growth metrics into narratives for leadership and guide investments.
• Lead and develop a dedicated team with accountability for performance.

Skills

Marketing leadership

Multi-channel marketing

Data-driven decision making

Stakeholder management

Executive communication

Cross-functional collaboration

Strategic thinking

Opportunity identification

Fast-paced environments

In-house marketing

Education

Bachelor's degree in Marketing

Job description

About the role

We are seeking a visionary, high-velocity leader to serve as the Marketing Growth Lead, for our Mobility business in the Americas (US&C and LATAM). This is more than a marketing role—you are the "connective tissue" between global strategy and regional execution. Positioned at the intersection of Brand and Performance Marketing, you will orchestrate the end-to-end growth funnel to supercharge Uber’s Mobility business across the region.

This role requires a unique blend of strategic vision, analytical rigor, cross-functional leadership, and executive communication skills. Partnering with key cross-functional leaders across the region, you will evolve our marketing engine to perfectly balance brand equity with performance-driven outcomes. It’s a high-visibility, high-impact position for someone who is ready to drive the next phase of our regional growth and expansion.

What you’ll do

• Architect the Mobility growth strategy for the Americas, ensuring regional initiatives align with Uber’s global Mobility objectives.
• Funnel Optimization: Own the end-to-end growth funnel for Mobility, identifying levers to accelerate user acquisition, retention, and frequency across diverse markets.
• Integrated Planning: In partnership with Regional Marketing Ops drive annual and ongoing regional planning cycles, translating high-level business goals into actionable, scalable marketing workstreams across the regions
• Serve as the primary liaison between Brand and Performance teams to ensure a unified "Full Funnel" approach where creative excellence meets data-driven execution.
• Partner with Regional Marketing Ops and General Managers to align marketing spend with operational realities (e.g., driver supply, courier density, and local marketplace health).
• Utilize data-driven insights to pivot strategies in real-time, responding to competitive threats or emerging market opportunities.
• Synthesize complex growth metrics into compelling narratives for the Americas leadership team, providing clear recommendations for investment and resource allocation.
• Empower and guide a dedicated team, fostering a culture of accountability to consistently exceed performance benchmarks.

Basic Qualifications

• 7+ years experience in marketing, specifically in building multi-channel and cross-channel digital strategies
• Bachelor's degree in Marketing or equivalent experience
• High business acumen with a solid analytical mindset
• Ability to analyze and structure data, turn data into insights, and insights into actions that assist senior management and other business leaders with decision-making
• Strong stakeholder management skills and comfortable working in a matrixed organization
• Clear, concise communication skills

Preferred Qualifications

• Strong presenter with the ability to narrate strategic vision and performance of your projects clearly
• A proactive, entrepreneurial approach where you actively seek opportunities that maximize business growth impact
• Ability to promptly establish and communicate priorities with a passion for creating structure and overcoming organizational inertia
• Ability to drive multiple projects at the same time to on-time completion
• Ability to move fast, adapt, and thrive in a dynamic environment where you derive priorities, requirements, and goals from company context
• Good interpersonal skills: experience managing successfully with diverse cross-functional teams and stakeholders
• Good organizational skills & attention to detail, a high sense of urgency, initiative, & proactive planning
• Critical thinker who is able to solve business problems and communicate solutions in an engaging way to cross-functional teams
• A hard-working, thorough, organized, and motivated self-starter, constantly striving to improve your skills and look for ways to contribute to the team. Thrives on challenges and is not deterred by complicated/complex situations
• Experience in high-paced globally distributed organizations
• In-house Marketing experience, ideally in the tech industry, preferred

Ready to Ride?

This isn't the kind of place where you follow a playbook — it's where you help write one. If you're driven by impact, energized by challenge, and ready to shape how the world moves — we'd love to hear from you.

You may be eligible for bonuses, equity, and other compensation, as well as a range of benefits. Explore our benefits.

Offices remain key to collaboration and Uber's culture. Unless approved for full remote work, employees must spend at least 50% of their time in-office. Some roles, like those at greenlight hubs, require full-time in-office presence.

Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

For New York City, NY-based roles: The base salary range for this role is USD $169,000 per year - USD $188,000 per year.

For San Francisco, CA-based roles: The base salary range for this role is USD $169,000 per year - USD $188,000 per year.

For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.