Marketing Executive

Nellsar Careers; United States; Hybrid; USD 47,000 - 51,000; Full time

Benefits offered by this job

25 days holiday plus bank holidays

Flourish Wellbeing platform

Flourish Rewards savings and discounts

Employee support helpline

Staff longevity awards

Refer a Friend bonus scheme

Blue Light Card discounts

Job summary

Nellsar Careers is seeking a creative Marketing Executive to join our growing marketing team. You’ll help tell our story across 13 homes, balancing design and digital campaigns. This hybrid role requires handling social media, content creation, and marketing collateral, plus travel to sites in Kent, Surrey and Essex.

A driving licence and a willingness to travel are essential. You’ll report to the Head of Marketing and collaborate with external partners to raise the Nellsar brand while

Qualifications

• Previous experience in a marketing role, ideally in-house.
• Strong graphic design skills using Adobe Creative Cloud.
• Experience managing business social media channels.
• Excellent copywriting and communication skills.
• Strong organisational skills and attention to detail.
• UK driving licence and willingness to travel between Homes.

Responsibilities

• Manage and grow social media across platforms (Facebook, Instagram, LinkedIn).
• Create engaging content: graphics, photography, video and copy.
• Design brochures, leaflets, presentations, adverts and digital assets.
• Coordinate with external agencies, printers and suppliers.
• Support events and community engagement campaigns.
• Maintain online listings, reviews and home pages across Homes.
• Analyze marketing performance and identify engagement opportunities.
• Travel to Homes as required.

Skills

Social media management

Graphic design

Copywriting

Organisational skills

Communication

Tools

Adobe Creative Cloud

InDesign

Illustrator

Photoshop

Job description

Marketing Executive

Salary: £35,000 - £38,000

Location: Hybrid: one day a week at Sittingbourne Head Office (ME10 4HN), with regular travel to all Nellsar Homes across Kent, Surrey and south Essex
(Must have clean driving licence & own car)

Reporting to: Head of Marketing

Join the Nellsar Family

Nellsar is a family-run care group with 13 Homes across Kent, Surrey and Essex. Compassion is at the heart of everything we do, and we’re dedicated to creating warm, welcoming Homes where residents feel valued, comfortable and truly part of the family. From expert residential, nursing and dementia care, to in-house physiotherapy and rehabilitation, engaging activities, and our innovative approach to nutrition and wellbeing, we deliver personalised care with genuine kindness.

We're looking for a creative, organised and proactive Marketing Executive to join our growing marketing team and help us tell our story.

This is a fantastic opportunity for a versatile marketer who enjoys variety, loves both design and digital/social, and wants to make a genuine difference. Working closely with our Head of Marketing, you'll support a wide range of marketing activities across our 13 Care Homes, helping to bring the Nellsar brand to life whilst also support individual Home campaigns and initiatives.

As a small but mighty marketing team, we're looking for someone who’s hands-on, full of ideas, and happy to roll up their sleeves, as well as confident juggling multiple projects at the same time. In return, you’ll thrive working for an organisation who truly lives by its values, and where every voice matters.

What you’ll be doing

• Managing, monitoring and growing our social media presence across Facebook, Instagram and LinkedIn
• Creating engaging content including graphics, photography, video and written posts
• Designing a wide range of marketing materials including brochures, leaflets, presentations, adverts, banners and digital assets
• Working with external agencies, printers and suppliers to deliver high-quality marketing collateral
• Supporting events, community engagement activities and integrated marketing campaigns
• Supporting with the ongoing maintenance and development of website listings, reviews and other online information for all Homes
• Analysing marketing performance and identifying opportunities to improve engagement and results

What we’re looking for

You’ll have:

• Previous experience in a marketing role, ideally within an in-house team
• Strong graphic design skills and confidence using Adobe Creative Cloud (InDesign, Illustrator and Photoshop)
• Experience managing business social media channels
• Excellent copywriting and communication skills
• Strong organisational skills and attention to detail
• A proactive, positive and collaborative approachA full UK driving licence and willingness to travel between Homes when required

Bonus points if you have:

• Marketing qualifications
• Email marketing experience (Mailchimp or similar)
• Photography or video editing skills
• Experience within healthcare, social care or multi-site organisations

Why join Nellsar?

Our teams say being part of Nellsar is like being part of a family. Our people are what makes us who we are; and it’s the genuine passion and commitment to care that make our Homes the friendly, warm places they are. And our head office teams are no different.

When you join us, you’ll benefit from:

• Competitive salary
• 25 days holiday plus bank holidays
• Flourish Wellbeing platform
• Flourish Rewards savings and discounts platform
• Employee support helpline
• Staff longevity awards
• Refer a Friend bonus scheme
• Blue Light Card discounts

If you're a creative marketing all-rounder looking for a role where you can take ownership, develop your skills and make a real impact, we'd love to hear from you.