Marketing & Events Manager

Snell & Wilmer; Phoenix (AZ); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

401K / profit sharing

Paid holidays

Tuition reimbursement

Paid time off

Job summary

Snell & Wilmer in Phoenix seeks a Marketing and Events Manager to lead events and content initiatives, working with the leadership and marketing teams to advance business development goals. This role focuses on in-person and virtual events, editorial standards, and cross-team collaboration.

The ideal candidate has 5+ years in marketing leadership within professional services, strong writing skills, and experience with AI content tools to ensure efficient, compliant materials.

Qualifications

• At least 5 years of marketing/business development experience at a management level in professional services (law firm preferred).
• Bachelor’s degree in marketing/communications or related field is helpful.
• Proven ability to develop and execute events and data-driven content strategies.
• Ability to work well with others and maintain positive relationships internally and externally.
• Excellent verbal/written/interpersonal communication skills.

Responsibilities

• Define the editorial vision, voice, and standards for all firm events.
• Manage event-related research, sponsorships, memberships, ticketing, and vendor relationships.
• Advise attorneys on initiatives to advance the firm’s name recognition and marketing materials.
• Oversee in-person and virtual event planning and execution including site selection, budgeting, content, production, registration, logistics, and post-event evaluation.
• Collaborate with internal support teams to ensure proactive planning and seamless execution.
• Manage vendor resources to ensure seamless event execution.
• Lead workflows for content production including copyediting, ethics reviews, leadership approvals, and AI tools.
• Assist in creating and managing marketing and business development budgets.
• Maintain processes for reporting progress/ROI on the department plan.
• All other duties and projects as assigned.

Skills

Event management

Marketing leadership

Content strategy

Budget management

Communication

Business development

AI-powered content tools

Social media content

Education

Bachelor's degree in marketing/communications

Tools

CRM software

Microsoft Office

Zoom

Job description

Phoenix office
1 E Washington St
Suite 2700
Phoenix, AZ 85004, USA

Description

For Applicants Residing in California: Snell & Wilmer takes the privacy of the personal information that we collect from you during the employment application process seriously. In compliance with California’s Consumer Protection Act ("CCPA"), we are providing you with our Privacy Notice for California Residents and our general Privacy Policy. As required by the CCPA, our notice describes the categories of personal information we collect (or may collect) from you as well as our use and disclosure of that personal information. Please review this Notice and our Privacy Policy. By providing your personal information to as part of the recruitment or application process, you consent to the collection, use and disclosure of your personal information by Snell and Wilmer consistent with this Notice.By clicking “consent” or “I accept”, you acknowledge that you read and agree to Snell & Wilmer L.L.P.:Privacy Policy and Privacy Notice for California Residents located at https://www.swlaw.com/legal/privacy-policy.Marketing and Events Manager Job Details:

Snell & Wilmer, one of the largest law firms in the Western United States, is seeking aMarketing and Events Managerto work from the firm’s office inPhoenix.

You will work together with firm leadership and the business development/marketing team,focusing on events and engagements,that support and align with attorney, practice group, industry group, and office business development and marketing goals.Ideally you will have a minimum of 5 years of event management and marketing leadership experience in a professional services environment (law firm preferred), strong business and legal acumen, and proven ability to mobilize the firm's business development and marketing strategy.

Position responsibilities include, but are not limited to:

• Work with the Associate Director of Marketing and Events to define the editorial vision, voice, and standards for all firm events
• Manage event-related research, sponsorships, memberships, ticketing, and vendor relationships to facilitate client development and networking opportunities
• Work with and advise attorneys on initiatives to advance attorney and the firm’s name recognition, and manage related marketing materials
• Help oversee in-person and virtual event planning and execution on external and internal facing events, including applicable site selection, budgeting, content and program management, production needs, registration, logistics, and post-event evaluation
• Collaborate and coordinate with internal support teams and other administrative departments to ensure proactive planning and seamless execution of business development and marketing events
• Manage relevant vendor and related external resources to ensure seamless event execution
• Lead and optimize structured content production workflows — including copyediting, proofing, ethics and conflicts review, and leadership approvals to ensure compliant, accurate materials in line with brand guidelines, while utilizing AI-enabled technologies
• Assist in the creation and management of applicable marketing and business development budgets
• Maintain processes for regularly reporting progress/ROI on the department plan
• All other duties and projects as assigned

Experience and Qualifications:

• At least 5 years of marketing/business development experience at a management level, including elevating teams in legal or other professional services firms
• Bachelor’s degree in marketing/communications or related field is helpful
• Proven ability to develop and execute events and data-driven content strategies
• Ability to work well with others and maintain positive and cooperative working relationships internally and externally
• Excellent verbal/written/interpersonal communication skills within a variety of settings
• Proven track record creating business development materials, proposals, and client-facing content
• Experience with AI-powered content tools and platforms to enhance writing efficiency, maintain quality standards, and streamline content development processes
• Experience with intranets and internal communication platforms preferred
• Exceptional writing, editing, and proofreading abilities with strong command of grammar, style, and AP Style guidelines.
• Expertise in content production best practices, editorial oversight, and workflow management for multiple formats (e.g., articles, newsletters, video, web, social)
• Experience developing social media content (primarily LinkedIn) with understanding of platform algorithms, and engagement strategies
• Ability to tailor writing style and tone for specific client audiences and industry sectors, translating complex legal concepts into digestible, client-focused content
• Strong understanding of content performance metrics, analytics, and using data to inform future strategy (JD Supra, Lexology, Clearview Social)
• Strong storytelling capabilities with ability to identify and craft create compelling narratives that support business objectives such as events
• Ability to work well under pressure within a deadline-driven environment
• Excellent detail-oriented, project management and organizational skills
• Proficiency in Microsoft Office, Zoom, social media platforms, and CRM management is needed
• Ability to work extended and/or weekend hours, as required
• Willing and able to travel to other office locations as needed to support business operations, cross-team collaboration, and organizational priorities

Snell & Wilmer offers a competitive performance-based compensation and agenerous benefits package starting on your first day.The benefits package includes medical, dental, vision, disability, life insurance, 401K/profit sharing, paid holidays, tuition reimbursement and paid time off including vacation time, personal time, and sick time where appropriate.Snell & Wilmer values the principles of Diversity, Inclusion, and Belonging .

Snell & Wilmer is an Equal Employment Opportunity employer.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.