Marketing Director (Remote)

DEMAND.com; Cheyenne (WY); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Remote workplace

Job summary

DemandFactor is seeking a senior marketing leader to own and execute the company’s marketing strategy. You will lead demand-gen, ABM, and digital performance programs while building a strong brand and high-impact content engine.

Close collaboration with Sales will drive full-funnel results and you’ll own KPIs, analytics, attribution, and budget. The role demands 7–10+ years in B2B marketing, proven ROI-driven results, and experience building marketing functions from the ground up.

Qualifications

• 7–10+ years in B2B marketing (demand gen, performance, growth)
• Proven success in driving measurable pipeline and ROI
• Experience building marketing functions from the ground up

Responsibilities

• Own and execute DemandFactor’s marketing strategy
• Lead demand-gen, ABM, and digital performance programs
• Build a strong brand and high-impact content engine
• Partner closely with Sales to drive full-funnel results
• Manage marketing KPIs, analytics, attribution, and budget
• Build and grow the marketing team

Skills

B2B marketing

Demand gen

Growth marketing

Leadership

Analytics

Education

Bachelor's degree in Marketing or related field

Tools

CRM (Salesforce)

Marketing automation

Analytics tools

Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

What you’ll do

• Own and execute DemandFactor’s marketing strategy
• Lead demand-gen, ABM, and digital performance programs
• Build a strong brand and high-impact content engine
• Partner closely with Sales to drive full-funnel results
• Manage marketing KPIs, analytics, attribution, and budget
• Build and grow the marketing team

What we’re looking for

• 7–10+ years in B2B marketing (demand gen, performance, growth)
• Proven success in driving measurable pipeline and ROI
• Experience building marketing functions from the ground up
• Strong analytical, strategic, and leadership skills
• Excellent communication and execution abilities

Why DemandFactor

• High-impact leadership role
• Full ownership and autonomy to shape marketing
• Data-driven, innovative environment
• Flexible, remote workplace