Marketing Director – Global Instrumentation

Novi Ventures (NV); Maryland; On-site; USD 90,000 - 120,000; Full time

Job summary

A leading global scientific instrumentation company in Maryland is seeking a Marketing Manager to define and drive marketing strategy across North America. This role involves leading brand stewardship, executing integrated marketing campaigns, and managing a high-performing team. The ideal candidate has over 10 years of experience in B2B marketing, preferably in scientific instrumentation, with strong skills in brand strategy and budget management. This is a unique opportunity to shape impactful marketing programs.

Qualifications

• 10+ years in progressive marketing roles, ideally in B2B technical or scientific instrumentation industries.
• Proven experience in brand strategy and campaign execution.
• Strong understanding of global-to-regional marketing alignment.

Responsibilities

• Lead brand strategy and ensure messaging consistency across all channels.
• Develop and execute integrated marketing campaigns aligned with Sales and Operations.
• Manage marketing budgets and resources, tracking ROI to optimize performance.

Skills

Brand strategy

Campaign execution

Cross-functional collaboration

Budget management

Leadership skills

Education

Bachelor's degree

Master's (MBA or equivalent)

Job description

A leading global scientific instrumentation company in Maryland is seeking a Marketing Manager to define and drive marketing strategy across North America. This role involves leading brand stewardship, executing integrated marketing campaigns, and managing a high-performing team. The ideal candidate has over 10 years of experience in B2B marketing, preferably in scientific instrumentation, with strong skills in brand strategy and budget management. This is a unique opportunity to shape impactful marketing programs.