Marketing Director — Defense Tech, Remote, Equity

Primordial Labs; New Haven (CT); Remote; USD 175,000 - 250,000; Full time

Benefits offered by this job

Equity stake

100% Remote: US-wide eligibility

Comprehensive Health Coverage

401(k) with company match

Discretionary Time off (DTO)

Elite technology package

Job summary

Primordial Labs is seeking a Marketing Director to own and build the marketing function from the ground up. You will translate technical capability into compelling storytelling for operators, program offices, primes, partners, and investors.

Lead brand evolution, product marketing, and communications while partnering with leadership to set strategy, budget, and KPIs. This fully remote role offers significant equity and growth within a defense technology company.

Qualifications

• 10+ years of marketing experience; including 2+ years leading a marketing function
• Demonstrated experience building a marketing function from the ground up, with a portfolio of work you personally owned
• Ability to manage multiple concurrent workstreams in a fast-moving, lean environment
• Exceptional writing and storytelling ability, with track record of high-quality marketing content produced under tight timelines
• Experience marketing a technical product to a sophisticated buyer and speaking credibly about it
• Experience directing contractors, agencies, and creative specialists, including decisions on what to keep in-house
• Strong command of modern marketing tooling, including leveraging AI tools where appropriate

Responsibilities

• Build and own Primordial Labs’ marketing strategy across brand, product marketing, and communications
• Set priorities, budget, metrics, and present KPIs to leadership
• Evolve the brand across the website, graphics, videos, events, and social media
• Produce marketing materials for customers and partners: capability briefs, demos, white papers, case studies, one-pagers
• Write blogs, press releases, capability briefs, one-pagers, website copy, and talking points
• Own the company’s social presence, publishing several times per week
• Design and run marketing campaigns around product releases, demonstrations, trade shows, contract wins, milestones
• Direct designers, writers, video producers, and agencies; write briefs and manage deadlines
• Own marketing infrastructure: website, content engine, marketing automation integration, analytics, KPI reporting
• Define the marketing org needed over the next 24 months

Skills

Marketing strategy

Brand storytelling

Content marketing

Copywriting

Leadership & team building

Portfolio of work

Multi-stream management

Data-driven marketing

Tools

Marketing automation platforms

AI tools

Job description

Primordial Labs is seeking a Marketing Director to own and build the marketing function from the ground up. You will translate technical capability into compelling storytelling for operators, program offices, primes, partners, and investors.

Lead brand evolution, product marketing, and communications while partnering with leadership to set strategy, budget, and KPIs. This fully remote role offers significant equity and growth within a defense technology company.