Marketing Director

Sotalent; United States; Hybride; GBP 120 000 - 180 000; Plein temps

Résumé du poste

Sotalent is seeking a Marketing Director to lead the Skin Health & Hair Care portfolio across Northern Europe, including the UK, Ireland and Nordic markets. You will shape category strategy, own P&L and drive commercial growth with an integrated, cross-functional team.

This fixed-term role combines brand leadership, digital activation, and innovation, with responsibility for analytics, partnerships, and multi-market execution.

Qualifications

• Significant marketing leadership experience in FMCG or consumer health/beauty sectors.
• Proven track record of delivering sustainable commercial growth across multi-market portfolios.
• Strong financial acumen with P&L ownership or influence.

Responsabilités

• Lead Northern Europe category strategy and deliver profitable growth.
• Own portfolio performance with P&L accountability and long-term brand growth.
• Develop three-year operating plans aligned with regional/global priorities.
• Identify growth opportunities through insights, analytics, trends and innovation.
• Represent Northern Europe in global brand and innovation teams; influence strategy.
• Partner across Customer Development, Revenue Growth Management, Medical, Regulatory, Supply Chain and Finance.
• Drive integrated marketing, media, e-commerce, retail media and omnichannel activation.
• Develop category growth plans with key retail partners across markets.
• Optimize marketing investment using performance data and consumer insights.
• Lead and develop a high-performing marketing team and cross-functional squad.
• Contribute to wider Northern Europe marketing strategy and organizational effectiveness.
• Monitor trends and identify future growth opportunities; champion AI-enabled marketing.

Description du poste

Marketing Director - Skin Health & Hair Care, Northern Europe

Employment Type: Fixed-Term Contract - 12 Months

Work Model: Hybrid

Overview

Senior marketing leadership role responsible for the Skin Health & Hair Care portfolio across Northern Europe, including the UK, Ireland and Nordic markets. The role combines category strategy, P&L ownership, commercial growth, innovation, marketing excellence and team leadership across a complex multi-market portfolio.

Responsibilities

• Lead Northern Europe category strategy and deliver sustainable, profitable growth.
• Own portfolio performance and P&L accountability, balancing short-term commercial delivery with long-term brand growth.
• Develop three-year operating plans aligned with regional and global priorities.
• Identify growth opportunities through consumer insights, analytics, market trends and innovation.
• Represent Northern Europe within global brand and innovation teams, influencing communication, claims, HCP engagement and portfolio strategy.
• Partner cross-functionally across Customer Development, Revenue Growth Management, Medical Affairs, Regulatory, Supply Chain and Finance.
• Drive integrated marketing, media, e-commerce, retail media, customer activation and omnichannel strategies.
• Develop category growth plans with key retail partners across multiple markets.
• Optimise marketing investment and activation using performance data and consumer insights.
• Lead, coach and develop a high-performing marketing team and cross-functional squad.
• Contribute to wider Northern Europe marketing strategy and organisational effectiveness.
• Monitor category, consumer, technology and competitive trends and identify future growth opportunities.
• Champion advanced analytics, digital marketing and AI-enabled marketing capabilities.

Requirements

• Significant marketing leadership experience within FMCG, consumer healthcare, beauty, personal care or a related sector.
• Proven track record of delivering sustainable commercial growth across complex brand portfolios.
• Strong commercial and financial acumen, including P&L ownership or significant P&L influence.
• Experience leading and developing high-performing teams and cross-functional organisations.
• Strong senior stakeholder management and influencing skills across local, regional and global teams.
• Strong analytical capability with the ability to translate insights into commercial decisions.
• Experience developing integrated marketing, media, content and activation strategies.
• Degree-level qualification or equivalent professional experience.

Preferred Experience

• Skin Health, Hair Care, Beauty or Consumer Health experience.
• Multi-market European experience.
• Healthcare professional and influencer strategy.
• E-commerce, retail media or digital transformation.
• Experience working with modern marketing analytics and AI-enabled tools.