Marketing Development Representative

Socure; United States; Remote; USD 55,000 - 75,000; Full time

Job summary

Socure is seeking a Market Development Representative to generate qualified sales opportunities through thoughtful outbound outreach. You will collaborate with Account Executives and Marketing to research priority accounts, identify buyers, and start conversations that become qualified pipeline.

Ideal candidates leverage AI tools to enhance research, outreach, and follow-up. You will own prospecting, engage via calls, email, LinkedIn, and events, and tailor messaging to buyer roles and

Qualifications

• Experience in outbound sales, sales development, or another role involving proactive customer conversations.
• Hands-on experience using generative AI for practical work, including context, prompts, facts, and results.
• Clear, concise writing and confident speaking with prospects by phone.
• Good judgment about outreach relevance and when a prospect is worth pursuing.
• Strong organization, consistent follow-through, and ownership of results.
• Curiosity, resilience, and willingness to apply coaching and learn new tools.
• Care for accuracy and customer trust, including reviewing AI-generated content and using company information appropriately.

Responsibilities

• Own prospecting and follow-up across assigned focus accounts, partnering with your sales and marketing pod.
• Engage prospects through cold calls, email, LinkedIn, events, and warm introductions.
• Use Claude, ChatGPT, or similar tools to research accounts, prepare call plans, personalize outreach, and improve follow-up.
• Turn relevant signals, such as leadership changes, company news, and event engagement, into timely conversations.
• Adapt approved messaging to each prospect’s role, industry, and business priorities.
• Qualify interest, uncover business needs, and book meetings with clear context and next steps for Account Executives.
• Execute outreach before and after conferences, webinars, and executive events.
• Keep Salesforce records accurate and share prospect feedback, objections, and campaign results with your team.
• Test new approaches and share effective prompts and workflows that help the team improve.

Skills

Outbound sales

AI proficiency

Clear writing

Prospect research

Account coordination

Tools

Salesforce

Apollo

LinkedIn Sales Navigator

Clay

Job description

Why the company?

the company is building the identity trust infrastructure for the digital economy - verifying 100% of good identities in real time and stopping fraud before it starts. The mission is big, the problems are complex, and the impact is felt by businesses, governments, and millions of people every day.

We hire people who want that level of responsibility. People who move fast, think critically, act like owners, and care deeply about solving customer problems with precision. If you want predictability or narrow scope, this won’t be your place. If you want to help build the future of identity with a team that holds a high bar for itself - keep reading.

About the role:

the company is hiring a Market Development Representative to help generate qualified sales opportunities through thoughtful, relevant outbound.

You’ll work closely with Account Executives and Marketing to research priority accounts, identify the right buyers, and start conversations that turn into qualified pipeline. We’re looking for curious, resourceful people who already use tools like Claude or ChatGPT to improve their work and want to bring that approach to sales.

What you’ll do:

• Own prospecting and follow-up across assigned focus accounts, partnering with your sales and marketing pod.
• Engage prospects through cold calls, email, LinkedIn, events, and warm introductions.
• Use Claude, ChatGPT, or similar tools to research accounts, prepare call plans, personalize outreach, and improve follow-up.
• Turn relevant signals, such as leadership changes, company news, and event engagement, into timely conversations.
• Adapt approved messaging to each prospect’s role, industry, and business priorities.
• Qualify interest, uncover business needs, and book meetings with clear context and next steps for Account Executives.
• Execute outreach before and after conferences, webinars, and executive events.
• Keep Salesforce records accurate and share prospect feedback, objections, and campaign results with your team.
• Test new approaches and share effective prompts and workflows that help the team improve.

What you’ll bring:

• Experience in outbound sales, sales development, business development, or another role where you proactively created customer conversations.
• Hands-on experience using generative AI for practical work. You can explain how you provide context, refine prompts, check facts, and improve the final result.
• Clear, concise writing and confidence speaking with prospects by phone.
• Good judgment about what makes outreach relevant and when a prospect is worth pursuing.
• Strong organization, consistent follow-through, and ownership of your results.
• Curiosity, resilience, and a willingness to apply coaching and learn new tools.
• Care for accuracy and customer trust, including reviewing AI-generated content and using company information appropriately.

Helpful experience:

• Salesforce, Apollo, LinkedIn Sales Navigator, Clay, or similar prospecting tools.
• Selling into enterprise accounts or working with multiple stakeholders.
• Familiarity with identity verification, fraud prevention, financial services, or compliance.
• Creating reusable AI prompts or simple workflows that improve research and outreach.

How we’ll measure success:

You’ll be evaluated on completed qualified meetings, conversion into qualified sales opportunities, contribution to outbound pipeline, and consistent execution across your accounts. We also value improvements that make outreach more relevant and the team more effective.

Show us how you work:

Be ready to walk through an example of how you’ve used AI to research a company, improve a message, or simplify a recurring task. Explain what you gave the tool, what you changed, and how you checked the result.

the company is an equal opportunity employer that values diversity in all its forms within our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.If you need an accommodation during any stage of the application or hiring process—including interview or onboarding support, please reach out to your the company recruiting partner directly.

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