Marketing Data Modeler/ Analyst

Capgemini

Alpharetta (GA)

On-site

USD 46,000 - 72,000

Full time

29 hours ago
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Benefits offered by this job

Medical benefits
Dental benefits
Vision benefits
Retirement benefits

Job summary

Tundra Technical Solutions seeks a Marketing Data Modeler/Analyst with hands-on AEP experience to lead data ingestion, modeling, and activation for marketing analytics. You will define schemas using XDM, ensure governance, and collaborate with cross-functional teams to drive customer experiences across channels.

Role requires advanced data platforms expertise, strong communication, and ability to guide data pipelines, with focus on privacy compliance and performance optimization.

Qualifications

  • Bachelor's or master's degree in computer or related field.
  • 9 years in data platforms and good domain experience platforms, 4 years in AEP implementation.
  • 1 to 2 years of experience in Adobe Experience Platform AEP development.
  • Strong proficiency for data model, schema structure.
  • Experience with ingestion process using JSON and XML for CDP.
  • Experience with data warehousing data modeling and data quality best practices.

Responsibilities

  • Define and implement data modelling strategies for customer segmentation personalization and activation across channels.
  • Collaborate with business stakeholders along with AEP Architect to align AEP capabilities with marketing analytics and customer experience goals.
  • Support developers to set up data pipelines for ingesting, transforming, and activating customer data using AEP tools like Data Collection, Data Lake, and Identity Services.
  • Support developers to design and implement schemas using XDM Experience Data Model and ensure data governance and compliance.
  • Provide best practices for new channel sources onboarding into AEP, data model, data privacy best practices for CDP implementation.
  • Conduct training sessions and create documentation for end-users and stakeholders.
  • Monitor system performance, troubleshoot issues and ensure data integrity and security.
  • Collaborate with marketing, product and data science teams to enhance customer experience.

Skills

Data modeling
Data warehousing
Data governance
AEP development
APIs
Data quality
Stakeholder communication

Education

Bachelor's or Master's in CS/IS/related

Tools

Adobe Experience Platform (AEP)
XDM schema design
REST APIs

Job description

Marketing Data Modeler/ Analyst (Contract)

Contract (1 year 1 day)

Published 2 days ago

data modeling

data warehousing

Data quality and validation

Adobe Experience Platform (AEP)

Data Ingestion

Data governance and privacy

We are seeking a highly skilled and experienced Marketing Data Modeler/ Analyst with CDP hands on experience like Adobe Experience Platform. You will work closely with cross-functional teams to drive data ingestion modeling and activation across Adobe and third-party systems

AEP APIs: Hands-on experience with Adobe Experience Platform APIs to manage data ingestion, profile updates, schema modifications, and real-time/on-demand segmentation.

Roles:

Define and implement data modelling strategies for customer segmentation personalization and activation across channels

Collaborate with business stakeholders along with AEP Architect to align AEP capabilities with marketing analytics and customer experience goals

Support developer(s) to set up data pipelines for ingesting transforming and activating customer data using AEP tools like Data Collection Data Lake and Identity Services

Support developer(s) to design and implement schemas using XDM Experience Data Model and ensure data governance and compliance

Provide best practices for new channel sources onboarding into AEP, data model, data privacy best practices for CDP implementation

Conduct training sessions and create documentation for end-users and stakeholders

Monitor system performance troubleshoot issues and ensure data integrity and security

Qualifications:

Requirements:

Bachelors or masters degree in computer or related field

9 years in data platforms and good domain experience platforms 4 years in AEP implementation

1 to 2 years of experience in Adobe Experience Platform AEP development

Strong proficiency for data model, schema structure,

Experience with ingestion process using JSON and XML for CDP

Experience with data warehousing data modeling and data quality best practices

Design and develop data pipelines and integrations using AEP

Implement data modeling governance and security best practices

Troubleshoot and resolve data quality issues and performance bottlenecks

Collaborate with marketing product and data science teams to enhance customer experience

Familiarity with data privacy regulations including GDPR CCPA and DPDP Act

Analyze data trends to provide business intelligence and recommendations

Familiarity with Agile methodologies and project management principles

Excellent problem solving communication and stakeholder management skills

Experience with Marketing Data Lake in any of the platforms like AWS or Microsoft Azure

Ability to work independently and lead cross-functional initiatives

Strong verbal and written communication skills to articulate ideas and collaborate with cross functional teams

Additional Preferred Skills:

Experience with Adobe Experience Platform Web SDK and Mobile SDK

Exposure to marketing automation platforms and customer data platforms CDPs

The pay range that the employer in good faith reasonably expects to pay for this position is $33.29/hour - $52.01/hour. Our benefits include medical, dental, vision and retirement benefits. Applications will be accepted on an ongoing basis.

Tundra Technical Solutions is among North America’s leading providers of Staffing and Consulting Services. Our success and our clients’ success are built on a foundation of service excellence. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Unincorporated LA County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: client provided property, including hardware (both of which may include data) entrusted to you from theft, loss or damage; return all portable client computer hardware in your possession (including the data contained therein) upon completion of the assignment, and; maintain the confidentiality of client proprietary, confidential, or non-public information. In addition, job duties require access to secure and protected client information technology systems and related data security obligations.

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