Adobe CDP Data Architect

Russell Tobin; Tampa (FL); Hybrid; USD 76,146 - 108,451; Part time

Job summary

A recruitment agency seeks a Lead Technical Recruiter for a contract role in Tampa, FL or remote. This mid-senior level position involves driving CDP implementations, enhancing data merchandising, and collaborating with marketing teams. The ideal candidate should have extensive experience in Adobe Experience Platform and demonstrate strong project management capabilities to ensure timely delivery of marketing solutions. This role requires a strategic mindset and a deep understanding of customer profiling and segmentation.

Qualifications

• Experience with Adobe Experience Platform or similar CDP products.
• Understanding of data-driven marketing strategies.
• Proven project management skills with the ability to meet deadlines.

Responsibilities

• Utilize CDP experience to drive business growth.
• Oversee technology solutions and coordinate with sales and marketing channels.
• Collaborate with cross-functional teams to align marketing tactics.

Skills

CDP experience

Data architecture

CRM familiarity

Project management

Digital marketing strategy

Collaboration

Tools

Adobe Experience Platform

Salesforce Sales Cloud

Salesforce Marketing Cloud

Job description

Lead Technical Recruiter at Pride Global (Russell Tobin)

Location – Tampa, FL or Remote

Base Pay Range

$67.00/hr – $67.00/hr

Responsibilities

• Utilizing previous experience in CDPs such as Adobe Experience Platform (RTCDP) or similar products;
• Having an enhanced understanding of customer profile segmentation and experience in 360 degree view of customers in CDP for further analytical processing and decision making;
• Showcasing proven track record of managing successful CDP implementation/management and delivering capabilities that drive business growth;
• Demonstrating work experience in data architecture and data modeling; preferably with experience working in CDP, CRM, paid media, social, and offline data;
• Ensuring an enhanced understanding of data-driven marketing, analytics and relevance / usage of real-time event data and associated attributes;
• Setting strategic direction and driving execution through collaboration with a cross-functional team;
• Demonstrating familiarity with CRM and Marketing Automation platforms (i.e. Salesforce Sales Cloud, Salesforce Marketing Cloud, etc.);
• Having extensive hands on expertise in implementing/administering Adobe Experience Cloud Products and marketing automation platforms and technologies;
• Ensuring an enhanced understanding of identity resolution components and the enabling technology i.e. profile merge rules, identity graph, identity service provider, etc.;
• Working with audience-based digital marketing strategy either at an agency or brand;
• project management through a full lifecycle, including the ability to prioritize, sequence, execute and deliver projects on time and on budget;
• Translating business requirements and objectives into segmentation strategies and audience building logic;
• Owning Adobe AEP and driving proactive platform ownership that is directly aligned to the day-to-day delivery of marketing tactics, and closely connected to the other digital marketing teams to develop capabilities and manage technology roadmap;
• Having oversight of the CDP technology solution (e.g. oversee steady state support teams, interact with business owner, plan for break / fix and other enhancements / maintenance);
• Driving how customer and prospect information is unified across sales, marketing and service channels;
• Collaborating with Insights team to refine and optimize measurement process;
• Implementing and refining Adobe Products and marketing automation system;
• Collaborating with Marketing leadership to evolve the use of data within the marketing function allowing us to stay ahead, responding to clients in real-time, and limiting redundancy.

Seniority Level

Mid-Senior level

Employment Type

Contract

Job Function

Design

Industries

Technology, Information and Media