A leading analytics firm in California is seeking an experienced Business Data Analyst III to support marketing leadership by providing actionable insights. You will be responsible for defining and managing key marketing performance indicators, building BI dashboards, and conducting in-depth analyses to optimize campaign performance. The ideal candidate should have a Bachelor's degree and 4-6 years of relevant experience, along with strong skills in SQL, Excel, and BI tools like Tableau and Power BI. Excellent communication is essential for this role.
Qualifications
4–6 years of experience in business or marketing data analysis.
Advanced skills in SQL, Excel, and data visualization.
Experience with marketing analytics, KPIs, and performance benchmarking.
Responsibilities
Define and manage marketing KPIs and metrics.
Build BI dashboards and reports to support data-driven decision-making.
Analyze customer segments and journeys against target KPIs.
Skills
Data Analysis
SQL
Excel
Data Visualization
BI tools
Communication
Education
Bachelor’s degree in Business, Marketing, Data Analytics, or related field
Tools
Tableau
Power BI
Qlik
Salesforce
HubSpot
Marketo
Job description
A leading analytics firm in California is seeking an experienced Business Data Analyst III to support marketing leadership by providing actionable insights. You will be responsible for defining and managing key marketing performance indicators, building BI dashboards, and conducting in-depth analyses to optimize campaign performance. The ideal candidate should have a Bachelor's degree and 4-6 years of relevant experience, along with strong skills in SQL, Excel, and BI tools like Tableau and Power BI. Excellent communication is essential for this role.