Marketing Data Analyst — Campaign Analytics & Growth

ICCU; Chubbuck (ID); On-site; USD 50,000 - 75,000; Full time

Job summary

ICCU in Idaho is seeking a data-driven Marketing Analyst to help grow membership through targeted campaigns and data insights. You will collect, analyze, and distribute data for monthly reports, and collaborate with internal teams to optimize marketing efforts.

The ideal candidate has a Bachelor's in Marketing or related field and up to 4 years of database marketing experience, with skills in Salesforce Marketing Cloud, Power BI, SQL, and Adobe Analytics.

Qualifications

• Bachelor’s Degree in Marketing or related field; 0–4 years in database marketing.
• Experience with Raddon Integrator MCIF, Salesforce Marketing Cloud, Salesforce Advertising Studio, Salesforce CRM, Adobe Analytics, Microsoft Power BI, SQL, and data warehousing.
• Strong analytical skills and ability to maintain confidentiality of member records.

Responsibilities

• Distribute data and present recommendations for new opportunities within membership.
• Assist with data mining, data analysis, and developing and distributing monthly campaigns and reports.
• Work with internal teams to identify opportunities for optimization of marketing campaigns and provide recommendations.
• Track mailings and provide other meaningful data as needed.
• Competitor research and evaluation.
• Represent the Credit Union at community events as needed.
• Assist with maintaining marketing databases and email marketing systems.
• Assist with building email and automated campaigns.

Skills

Analytical skills

Communication

Data-driven

Confidentiality

Education

Bachelor's degree in Marketing/related field

Tools

Salesforce Marketing Cloud

Power BI

SQL

Adobe Analytics

Job description

ICCU in Idaho is seeking a data-driven Marketing Analyst to help grow membership through targeted campaigns and data insights. You will collect, analyze, and distribute data for monthly reports, and collaborate with internal teams to optimize marketing efforts.

The ideal candidate has a Bachelor's in Marketing or related field and up to 4 years of database marketing experience, with skills in Salesforce Marketing Cloud, Power BI, SQL, and Adobe Analytics.