Marketing Data & AI Product Manager

wwecorp

Stamford (CT)

On-site

USD 110,000 - 150,000

Full time

6 days ago

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Job summary

TKO Group Holdings, Inc. is seeking a Product Manager for Marketing data products within the Data Services department.

You will own the lifecycle from strategy to execution, building data products that power fan analytics, segmentation, activation, and campaign measurement across email platforms and CDP. You will collaborate with data engineers, analysts, and marketing stakeholders, define governance, identity resolution, consent handling, and ensure reliable data movement in the marketing tech

Qualifications

Experience delivering data products for marketing or analytics.
Ability to create clear user stories and acceptance criteria.
Strong collaboration with data engineers, analysts, and marketing teams.

Responsibilities

Own data products across Data Platform, email marketing, and CDP.
Create and maintain product roadmaps and stakeholder updates.
Partner with Data Engineers, Architects, Analysts, and Marketing.
Define data quality standards, governance and processes for consent and identity.
Enable measurement and experimentation with clear audience definitions.
Establish scalable audience management and lifecycle journeys.
Translate business goals into detailed user stories with acceptance criteria.
Align roadmaps with Data & AI strategy and governance.
Conduct market research to identify trends and opportunities.
Maintain data catalog and metadata for products.
Explore embedding AI and emerging technologies into products.