Marketing Coordinator - Homes & MLS Campaigns

M/I Homes, Inc.; San Antonio, Northern (TX, KY); Hybrid; USD 48,000 - 64,000; Full time

Job summary

M/I Homes is seeking a Marketing Coordinator to assist marketing leadership with processing, development, and distribution of personalized and community-specific marketing materials. The role includes full management of the MLS and website for communities.

Responsibilities span website updates, pricing reviews, photo shoots, email campaigns, social media ideas, and coordination of realtor events to drive traffic to communities. A 4‑year degree in Marketing with 2–4 years’ experience is preferred.

Qualifications

• 4-year degree in Marketing or related field preferred with 2-4 years’ experience.
• Experience coordinating marketing materials and community marketing plans.

Responsibilities

• Organizes and processes work requests from New Home Consultants.
• Produces job requests and coordinates with corporate marketing on the development of the materials.
• Supports the inventory home marketing program by processing website updates, tracking completion dates, labeling photos to upload, uploading interactive floorplans, and reviewing pricing for accuracy.
• Manages, maintains, and audits the MLS content. Partners with accounting to update new inventory homes, entering the data (descriptions, floorplans, photos, etc.) accordingly.
• Organizes and prioritize changes to home listings status.
• Coordinates photoshoots and virtual tours with internal and external partners.
• Assist Sales Team in assessing marketing needs and helping to develop individual marketing plans including identification of new marketing venues and ideas to drive new traffic to their communities.
• Assists with the ordering of closing gifts.
• Plans monthly email marketing for the communities in collaboration with corporate marketing.
• Assists with social media content ideas for new home consultants and communities.
• Assists with the coordination and execution of realtor functions and community events.
• Assists in organizing new model/community grand openings events inclusive of coordinating catering, entertainment, etc.
• Coordinates new model sales center set up with Corporate/signage company.
• Assesses, orders, and maintains community and sales center signage.
• Verifies marketing invoices.
• Coordinates/updates all sales subscriptions/dues/awards with HBA.
• Purchases promotional items and distributes to sales team for special events.
• Assist with special projects as requested and perform additional duties as required.

Skills

Creative thinking

Self-motivation

Negotiation skills

Organizational skills

Attention to detail

Verbal & written communication

Decision making

Education

Bachelor's degree in Marketing or related field

Job description

M/I Homes is seeking a Marketing Coordinator to assist marketing leadership with processing, development, and distribution of personalized and community-specific marketing materials. The role includes full management of the MLS and website for communities.

Responsibilities span website updates, pricing reviews, photo shoots, email campaigns, social media ideas, and coordination of realtor events to drive traffic to communities. A 4‑year degree in Marketing with 2–4 years’ experience is preferred.