Marketing Coordinator

Placements24; Willows (CA); On-site; USD 11,000 - 18,000; Full time

Job summary

Placements24 is seeking a motivated Marketing Coordinator to assist with planning, execution, and tracking of campaigns in Welkom, Free State. The role covers content creation, social media, events, and data analysis, supporting the marketing manager and sales teams.

You will gain hands-on experience across digital and offline channels while contributing to brand awareness and lead generation for our local market.

Qualifications

• Proven experience in a marketing support or coordination role.
• Familiarity with marketing principles and channels (digital, print, events).
• Excellent written and verbal communication skills.
• Strong organizational and time-management abilities.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Experience with social media platforms and basic content creation tools.
• Ability to work independently and as part of a team.
• Experience with marketing automation tools or CRM systems is a plus.
• Understanding of Welkom and Free State business landscape is advantageous.

Responsibilities

• Assist in the development and implementation of marketing strategies and campaigns.
• Coordinate creation of marketing materials, including brochures, presentations, social media posts, and website content.
• Manage and update the company's social media profiles, scheduling posts and engaging with the audience.
• Support planning and execution of marketing events, trade shows, and webinars.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Help maintain and update the company website and CRM database.
• Track and report on performance of marketing campaigns, gathering data and creating summaries.
• Provide administrative support to the marketing department, including budget tracking and vendor management.
• Collaborate with internal teams to ensure marketing efforts align with business goals.
• Assist with email marketing campaigns, including content creation and distribution.

Skills

Marketing coordination

Communication skills

Organizational skills

MS Office

Social media

CRM systems

Marketing automation

Teamwork

Education

Bachelor's degree in Marketing or Communications

Job description

About the Role

Our client is seeking an enthusiastic and organized Marketing Coordinator to support their marketing initiatives in Welkom, Free State. This is a fantastic entry-level to mid-level opportunity for a budding marketing professional looking to gain hands‑on experience across a variety of marketing disciplines. You will play a crucial role in assisting with the planning, execution, and tracking of marketing campaigns, both online and offline. This position requires a proactive individual with excellent communication skills and a keen eye for detail, working closely with the marketing manager and sales teams. You will be involved in content creation, social media management, event coordination, and data analysis, contributing directly to the company's brand awareness and lead generation efforts within the Welkom region. The role is based in our Free State office, offering a stable and collaborative work environment where you can learn and grow.

Key Responsibilities

• Assist in the development and implementation of marketing strategies and campaigns.
• Coordinate the creation of marketing materials, including brochures, presentations, social media posts, and website content.
• Manage and update the company's social media profiles, scheduling posts and engaging with the audience.
• Support the planning and execution of marketing events, trade shows, and webinars.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Help maintain and update the company website and CRM database.
• Track and report on the performance of marketing campaigns, gathering data and creating summaries.
• Provide administrative support to the marketing department, including budget tracking and vendor management.
• Collaborate with internal teams (sales, product development) to ensure marketing efforts are aligned with business goals.
• Assist with email marketing campaigns, including content creation and distribution.

Requirements

• Proven experience in a marketing support or coordination role.
• Familiarity with marketing principles and various marketing channels (digital, print, events).
• Excellent written and verbal communication skills.
• Strong organizational and time‑management abilities.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Experience with social media platforms and basic content creation tools.
• Ability to work independently and as part of a team.
• A degree or relevant qualification in Marketing, Communications, or a related field is preferred.
• Experience with marketing automation tools or CRM systems is a plus.
• Understanding of the Welkom and Free State business landscape is advantageous.

Benefits

• Opportunity to develop a career in marketing with a supportive team.
• Competitive salary based on experience.
• Gain broad experience across various marketing functions.
• Stable, in‑office work environment in Welkom.
• Training and professional development opportunities.
• Contribute to impactful marketing projects.
• Potential for career advancement within the company.
• Company‑sponsored events and team activities.
• Close‑knit team culture.
• Exposure to diverse marketing campaigns.