Marketing Coordinator

MW Energy; United States; Remote; Confidential; Full time

Job summary

Join MW Energy as a Marketing Specialist and lead our marketing strategy across the U.S. and Latin America. This role involves developing a robust sales funnel, optimizing campaigns, and working alongside the General Manager to make impactful contributions in a dynamic market.

Benefits

Total ownership of ideas

Flexible remote work

Competitive pay with performance bonuses

Mentorship from industry experts

Qualifications

• 2+ years in B2B marketing, preferably in tech or energy sectors.
• Strong skills in digital marketing and campaign execution required.
• Experience with Google Analytics and HubSpot is mandatory.

Responsibilities

• Develop a $6M USD sales funnel through multi-channel campaigns.
• Define and lead the brand image across platforms.
• Launch and optimize campaigns across various digital channels.

Skills

Digital marketing

Campaign execution

Analytical skills

Project management

English writing

Tools

Google Analytics

HubSpot

CRM systems

Excel

Google Sheets

Job description

About MW Energy Continental

Remote - Mexico based

MW Energy Continental is a fast-growing distribution and advisory platform unlocking solar and storage potential across the U.S. and Latin America. We combine U.S.-level pricing with local execution—offering logistics, training, and technical support to empower EPCs and solar installers in emerging markets.

Marketing Specialist - Architect Our Growth Engine

We’re hiring a Marketing Specialist to build and lead our marketing strategy from scratch. You’ll work directly with the General Manager to shape our brand, drive demand, and generate qualified leads across countries such as the U.S., Mexico, Puerto Rico, and Colombia.

This role blends creative strategy with analytical execution. You’ll be responsible for building a scalable lead-generation engine while owning performance tracking and optimization. If you’re results-driven, analytical, and proactive, this is your chance to create something from zero—with impact across an entire continent.

Tasks

️Your Main Responsibilities

• Develop a $6M USD sales funnel through targeted multi-channel campaigns
• Define and lead our brand image across platforms—visual identity, tone, and messaging
• Collaborate with Sales to increase monthly revenue through high-quality lead generation
• Launch, monitor, and optimize campaigns across email, SEO, social media, and paid media
• Track and improve KPIs like CPL, conversion rate, MQL-to-SQL ratio, and lead velocity
• Build dashboards and reports using tools like Google Analytics and HubSpot
• Analyze funnel performance and suggest data-driven improvements
• Support A/B testing and optimization experiments to increase conversion
• Benchmark against competitors and identify growth opportunities

Requirements

What We're Looking For

Must-Haves

• 2+ years in B2B marketing (preferably in tech, energy, or industrial sectors)
• Strong skills in digital marketing and campaign execution
• Experience with tools like Google Analytics, HubSpot, and CRM systems
• Proficient in Excel, Google Sheets, or data visualization tools
• Excellent English writing (C1)
• Highly analytical, organized, and results-driven
• Comfortable working independently in fast-paced environments

Benefits

What We Offer

• Total ownership — your ideas = real impact
• Help build a brand from the ground up in a mission-driven space
• Work across borders and time zones with tons of learning
• Flexible remote work — we trust you to do great work your way
• Competitive pay + juicy performance bonuses
• Mentorship from energy pros and startup experts

Join MW Energy as a Marketing Coordinator and help revolutionize solar power in the U.S. and Latin America! Grow with us in a vibrant, small team setting.