Marketing Coordinator

Alturas Homes; Eagle (ID); On-site; USD 45,000 - 60,000; Full time

Benefits offered by this job

401(k) matching

Medical Insurance

Vision Insurance

Unlimited Paid Time Off

Opportunities for professional development and growth

Job summary

A leading home builder in Eagle, Idaho is seeking a motivated and detail-oriented Marketing Coordinator to join their dynamic marketing team. Responsibilities include creating marketing materials, managing social media accounts, and assisting in executing digital campaigns. The ideal candidate should possess a degree in Marketing or similar, along with 2-3 years of marketing experience. This position offers benefits like 401(k) matching, medical insurance, and opportunities for professional development.

Qualifications

• 2-3 years of experience in marketing required.
• 1-2 years of experience in social media and video content creation required.
• 1-2 years of experience in the new home construction/real estate industry preferred.

Responsibilities

• Assist in creating marketing materials such as brochures and social media content.
• Help manage the company’s social media accounts and track metrics.
• Conduct research on competitors, market trends, and customer demographics.

Skills

Initiative and creativity

Project management

Communication skills

Detail-oriented

Education

Bachelor’s degree in Marketing, Communications, Graphic Design or a related field

Tools

Adobe Creative Suite

CRM systems

Email marketing platforms

Job description

Position Overview

Alturas Homes is dedicated to creating warm, inviting, and thoughtfully designed homes. As a premier home builder, we pride ourselves on delivering an exceptional experience to our clients.We’reseekinga motivated and detail-oriented Marketing Coordinator to join our dynamic marketing team.

Key Responsibilities

Content Creation and Support

• Assistin creating marketing materials such as brochures, flyers, email campaigns, and social media content.
• Write and proofreadcopyfor campaigns, blogs, newsletters, and advertisements.
• Support website updates by ensuringaccurateand engaging descriptions of homes and communities.

Social Media

• Help manage the company’s social media accounts, including creating posts, scheduling content, and engaging with followers.
• Monitor social media platforms for comments and questions, responding promptly and professionally.
• Track and report social media metrics to the Marketing Director.

Digital Marketing and Lead Generation Support

• Assistin executing digital campaigns (Google Ads, Facebook Ads, email marketing) by handling administrative tasks.
• Manage the CRM system, entering and organizing leaddataand tracking progress.
• Monitor digital platforms and elevate issues to the Marketing Director.

Event Coordination

• Support planning and coordination for events such as open houses, model home tours, and community launches.
• Assistwith eventlogistics, including invitations, RSVPs, and setup.
• Ensure marketing materials and promotional items are prepared for events.

Market Research and Data Collection

• Conduct research on competitors, market trends, and customer demographics.
• Compile and present findings to the Marketing Director.
• Organize andmaintaindata for marketing strategy planning.

Website and SEO Support

• Assistin updating the company website withaccuratehome listings, blogs, and community information.
• Perform basic SEO tasks such as keyword research and updating meta tags.
• Track website analytics and provide traffic and conversion reports.

Graphic Design and Visual Content Support

• Create visually appealing marketing materials, including flyers and social media graphics.
• Manage and organize the company’s image and video libraries.
• Assistwith designing marketing collateral under the guidance of the Marketing Director.

Administrative and Coordination Support

• Schedule meetings, prepare reports, and handle communications with vendors or partners.
• Track project timelines andmaintainan organized marketing calendar.
• Ensure campaigns and events are launched on schedule.
• Coordinate with sales and design teams to align marketing materials with current projects.
• Share insights and feedback with other departments to foster collaboration.

Who You Are

• Bachelor’s degree in Marketing, Communications, GraphicDesignora relatedfield (preferred).
• 2-3 years of experience in marketing (required).
• A driven self-starter who takes initiative, dives into challenges, and finds creative solutions with little to no direction (required).
• Highly organized, detail-oriented, and able to manage multiple projects simultaneously (required).
• Excellent communication and interpersonal skills (required).
• Proficiencyin Adobe Creative Suite software (required).
• Strong writing, editing, and proofreading skills (required).
• Familiarity with CRM systems and email marketing platforms (required).
• 1-2 years of experience in social media and video content creation (required).
• 1-2 years of experience in the new home construction/real estate industry (preferred).

Benefits at Alturas Homes

• 401(k) matching
• Medical Insurance
• Vision Insurance
• Unlimited Paid Time Off
• Opportunities for professional development and growth