Marketing Coordinator

TruTechnologies; Durham (NC); On-site; USD 42,000 - 64,000; Full time

Job summary

TruTechnologies is hiring a Marketing Coordinator to own marketing projects across events, content, digital marketing, and campaigns. You’ll work with Growth Marketing, sales, and external partners to execute high-impact activities and support marketing operations.

You will gain hands-on experience in a fast-moving technology company, contributing to campaigns that advance clinical research and patient impact. Travel to conferences is part of the role.

Qualifications

• Two to five years of relevant experience in marketing, communications, events, public relations, business development, or a related field.
• Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines.
• Excellent written and verbal communication skills.
• High attention to detail and a commitment to producing polished, detail-oriented, accurate work.
• Experience coordinating conferences, trade shows, or corporate events, along with exposure to digital marketing, campaign execution, or content development.
• Comfort working with executives, sales professionals, technical experts, customers, and external vendors.
• A proactive mindset; you notice what needs to be done and take initiative.
• Ability to learn complex ideas and communicate them in a clear, compelling way.
• Willingness to travel periodically for conferences, meetings, and company events.
• Bachelor’s degree in marketing, communications, business, or a related field‑or equivalent practical experience.

Responsibilities

• Coordinate TruTechnologies’ participation in industry conferences, trade shows, speaking engagements, executive dinners, and customer events.
• Manage event logistics, including registrations, sponsorship deliverables, booth requirements, shipping, signage, promotional materials, travel details, and vendor coordination.
• Maintain event timelines and ensure every deadline, deliverable, and onsite requirement is completed.
• Enable internal stakeholders, ensuring teams have what they need going into each event.
• Attend select conferences and events to support onsite execution.
• Track event participation, leads, engagement, costs, and overall performance.
• Maintain the company’s social calendars, scheduling and publishing content across LinkedIn, the TruTechnologies website, email campaigns, and other digital channels.
• Draft and edit social posts, emails, event promotions, website updates, and other marketing communications.
• Support the promotion, distribution, and repurposing of thought‑leadership content, including articles, webinars, and case studies, across marketing channels.
• Monitor social and digital performance and recommend opportunities to improve reach and engagement.
• Help ensure that all published materials are accurate, current, and consistent with Tru’s brand and messaging.
• Support webinar execution, including speaker scheduling, registration, promotional activities, and post‑event follow up.
• Support integrated marketing campaigns targeting pharma sponsors, clinical research organizations, laboratories, and research sites.
• Assist with account‑based marketing initiatives for priority prospects and strategic accounts.
• Edit and update sales collateral, presentations, one‑sheets, buyer guides, customer stories, and campaign materials.
• Coordinate campaign deliverables across growth marketing, sales, business development, and external partners.
• Support campaign execution in Hubspot, including contact list management, email setup, campaign tracking, and basic reporting.
• Maintain organized libraries of approved brand assets, presentations, templates, photography, and marketing materials.
• Maintain marketing calendars, project plans, budgets, contact lists, and performance reports.
• Coordinate with agencies, designers, printers, venues, promotional vendors, and other outside partners.
• Assist with branded merchandise, customer gifts, direct‑mail programs, and promotional inventory.
• Conduct competitive, industry, audience, and conference research.
• Support website updates, presentation development, internal communications, and special marketing projects.
• Track campaign and event metrics and help prepare reports for marketing and company leadership.
• Contribute to emerging marketing priorities as the company grows, bringing flexibility, initiative, and a willingness to support the broader team.

Skills

Project management

Organizational skills

Written and verbal communication

Attention to detail

Collaboration

Proactive mindset

Travel readiness

Learning ability

Education

Bachelor's degree in marketing, communications, business, or related field or equivalent practical experience

Tools

HubSpot

Canva

Adobe Creative Suite

Marketing automation platforms

CRM tools

Job description

We’re looking for a driven, highly organized Marketing Coordinator who is excited to take ownership of meaningful projects and gain hands‑on experience across multiple areas of marketing. You’ll work alongside company leaders, subject‑matter experts, sales teams, and external partners to help bring Tru’s marketing initiatives to life and support the execution of high-impact campaigns.

Working closely with Growth Marketing, you’ll play a hands‑on role in bringing marketing programs to life, coordinating projects, and ensuring campaigns and events are executed successfully.

This is an opportunity to build broad marketing experience inside a fast‑moving technology company while contributing to work that can ultimately help bring new medicines to patients faster.

What You’ll Do

Events and Conferences

• Coordinate TruTechnologies’ participation in industry conferences, trade shows, speaking engagements, executive dinners, and customer events.
• Manage event logistics, including registrations, sponsorship deliverables, booth requirements, shipping, signage, promotional materials, travel details, and vendor coordination.
• Maintain event timelines and ensure every deadline, deliverable, and onsite requirement is completed.
• Enable internal stakeholders, ensuring teams have what they need going into each event.
• Attend select conferences and events to support onsite execution.
• Track event participation, leads, engagement, costs, and overall performance.

Content and Digital Marketing

• Maintain the company’s social calendars, scheduling and publishing content across LinkedIn, the TruTechnologies website, email campaigns, and other digital channels.
• Draft and edit social posts, emails, event promotions, website updates, and other marketing communications.
• Support the promotion, distribution, and repurposing of thought‑leadership content, including articles, webinars, and case studies, across marketing channels.
• Monitor social and digital performance and recommend opportunities to improve reach and engagement.
• Help ensure that all published materials are accurate, current, and consistent with Tru’s brand and messaging.
• Support webinar execution, including speaker scheduling, registration, promotional activities, and post‑event follow up.

Campaign Support

• Support integrated marketing campaigns targeting pharma sponsors, clinical research organizations, laboratories, and research sites.
• Assist with account‑based marketing initiatives for priority prospects and strategic accounts.
• Edit and update sales collateral, presentations, one‑sheets, buyer guides, customer stories, and campaign materials.
• Coordinate campaign deliverables across growth marketing, sales, business development, and external partners.
• Support campaign execution in Hubspot, including contact list management, email setup, campaign tracking, and basic reporting.
• Maintain organized libraries of approved brand assets, presentations, templates, photography, and marketing materials.

Marketing Operations

• Maintain marketing calendars, project plans, budgets, contact lists, and performance reports.
• Coordinate with agencies, designers, printers, venues, promotional vendors, and other outside partners.
• Assist with branded merchandise, customer gifts, direct‑mail programs, and promotional inventory.
• Conduct competitive, industry, audience, and conference research.
• Support website updates, presentation development, internal communications, and special marketing projects.
• Track campaign and event metrics and help prepare reports for marketing and company leadership.
• Contribute to emerging marketing priorities as the company grows, bringing flexibility, initiative, and a willingness to support the broader team.

What We’re Looking For

• Two to five years of relevant experience in marketing, communications, events, public relations, business development, or a related field. Meaningful internship experience counts toward this requirement.
• Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines.
• Excellent written and verbal communication skills.
• High attention to detail and a commitment to producing polished, detail‑oriented, accurate work.
• Experience coordinating conferences, trade shows, or corporate events, along with exposure to digital marketing, campaign execution, or content development.
• Comfort working with executives, sales professionals, technical experts, customers, and external vendors.
• A proactive mindset; you notice what needs to be done and take initiative.
• Ability to learn complex ideas and communicate them in a clear, compelling way.
• Willingness to travel periodically for conferences, meetings, and company events.
• Bachelor’s degree in marketing, communications, business, or a related field‑or equivalent practical experience.

Experience That Would Be a Plus

• Experience in pharmaceutical, biotechnology, healthcare, clinical research, life sciences, or B2B technology.
• Familiarity with LinkedIn, email‑marketing platforms, content‑management systems, CRM tools (particularly HubSpot), Canva, Adobe Creative Suite, or marketing automation platforms.
• An interest in emerging technology, artificial intelligence, clinical trials, or the advancement of drug development.

You’ll Thrive Here If You Are

• Curious, resourceful, and eager to learn.
• Organized enough to keep multiple moving pieces on track.
• Comfortable moving between creative work and detailed execution.
• Energized by a growing company where priorities can move quickly.
• Collaborative, dependable, and willing to roll up your sleeves.
• Excited to contribute ideas – not simply wait for assignments.
• Motivated by work that combines innovation, technology, and meaningful real‑world impact.

Why TruTechnologies?

At Tru, you won’t be limited to one narrow corner of marketing. You’ll gain hands‑on experience across events, content, digital marketing, brand development, campaigns, sales enablement, and marketing operations. You’ll work closely with experienced leaders, contribute to highly visible initiatives, and help build a category‑defining company in a rapidly evolving industry.

If you’re looking for an opportunity to grow quickly, take meaningful ownership, and help communicate how better technology can improve the future of clinical research, we’d love to meet you.

TruTechnologies is an equal opportunity employer. We celebrate diverse perspectives and are committed to creating an inclusive environment for all employees.