Marketing Content Strategy Product Manager

Cella; Wilmington (DE); Hybrid; USD 83,000 - 90,000; Full time

Benefits offered by this job

Health insurance

401K plan

Short-term disability

Job summary

Cella, a Randstad digital company, is seeking a product management leader for content operations in a hybrid Wilmington, DE setting. The role focuses on bridging creative execution with enterprise technology, driving efficiency across the content supply chain.

Responsibilities include governance of content tools, platform optimization, and transforming operational needs into actionable roadmaps. Experience in agile delivery and cross-functional collaboration is essential.

Qualifications

• 3+ years of progressive product management in digital marketing operations or creative supply chain tools.
• Experience with agile product lifecycles and enterprise delivery from proof-of-concept to production.
• Proven ability to align stakeholders across complex organizations for technology adoption.
• Hands-on with agile tools like Jira and AI-assisted content tools.

Responsibilities

• Oversee day-to-day operations and governance for enterprise content tools across multiple teams.
• Optimize the digital marketing ecosystem by tracking metrics and managing platforms like Writer.ai, Canva, Movable Ink.
• Translate operational needs into clear roadmaps, epics, and user stories for cross-functional teams.
• Lead user research and lifecycle analysis to enhance the end-to-end creative production experience.

Skills

Product management

Digital marketing operations

Creative supply chain tools

Stakeholder alignment

Tools

Jira

AI-assisted content tools

Personalization platforms

Content governance frameworks

Job description

Location: Wilmington, DE (Hybrid 3 days onsite)

Duration: Contract

Hours: Full-time

Compensation Range: $60.00 - $65.00 per hour W2

Are you ready to architect next-generation content operations for a leading global financial services enterprise? We are seeking a consultative partner to bridge the gap between creative execution and enterprise technology, driving strategic efficiency across the content supply chain. This dynamic role invites a high-impact strategist to optimize digital tool ecosystems, champion user research, and scale innovative content capabilities across high-priority business lines.

Responsibilities

• Orchestrate day-to-day operations and governance for enterprise content tools, ensuring seamless workflow alignment across marketing, technology, legal, and compliance teams.
• Optimize the digital marketing ecosystem by tracking performance metrics, evaluating product capabilities, and managing dynamic platforms like Writer.ai, Canva, and Movable Ink.
• Align cross-functional development and business priorities by translating complex operational needs into clear product roadmaps, epics, and actionable user stories.
• Establish strategic feature requirements through continuous user research, journey mapping, and lifecycle analysis to elevate the end-to-end creative production experience.

Qualifications

• 3+ years of progressive product management experience specializing in digital marketing operations or creative supply chain tools.
• Expertise in agile product lifecycle methodologies, requirements definition, and enterprise application delivery from proof-of-concept through mature production.
• Proven track record of driving stakeholder alignment across complex cross-matrix organizations and facilitating high-impact technology adoption.
• Strong proficiency with agile toolsets like Jira, coupled with hands-on exposure to AI-assisted content tools, dynamic personalization platforms, and content governance frameworks.

Benefits

• medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [e-mail].

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.