Marketing Content Associate

UtiliSave, LLC; New York, Northern (NY, KY); Hybrid; USD 55,000 - 65,000; Full time

Benefits offered by this job

Health, dental, vision benefits

401K with company match

3 weeks paid time off to start

11 holidays

Job summary

UtiliSave, LLC is seeking a Marketing Content Creator to join our remote team. You will develop and execute content strategies across the company’s marketing channels, including web, social media, emails, and presentations.

This role focuses on B2B communications and brand leadership. The ideal candidate will have 3+ years of content creation experience, strong writing skills, and proficiency with AI writing tools, marketing automation, and website platforms.

Qualifications

• Bachelor’s degree in English, Communications, Journalism, Marketing, or related field.
• At least 3+ years of experience in content creation.
• Deep knowledge of digital marketing, paid media, SEO/SEM, and performance analytics.
• Experience with AI-assisted writing tools such as Claude, ChatGPT, Jasper, or similar tools.
• Experience writing for B2B audiences—writing case studies, white papers, and thought leadership content.
• Portfolio or writing samples required.
• Experience with graphic design tools such as Canva and Photoshop; video editing software.
• Experience with marketing automation platforms such as HubSpot, Mailchimp, or similar tools.
• Experience with website management: WordPress, Squarespace and Wix.

Responsibilities

• Learn and understand all facets of our business processes to create content for customer-focused efforts.
• Develop and execute comprehensive marketing content strategies across posts, social media, emails, and marketing materials.
• Lead content creation that promotes our brand and ensures consistent messaging across touchpoints.
• Oversee digital marketing campaigns including SEO/SEM, paid media, email marketing, and website performance to boost brand awareness and lead generation.
• Conduct market research to monitor trends and opportunities for content improvement.
• Support PR opportunities and partnerships to elevate brand authority.
• Track results from content testing to optimize performance.
• Serve as brand guardian for all internal and external communications.

Skills

Content creation

Digital marketing

SEO/SEM

B2B writing

Analytics

Education

Bachelor’s degree in English, Communications, Journalism, Marketing

Tools

ChatGPT

Jasper

Claude

HubSpot

Mailchimp

WordPress

Job description

Be in the trenches as an integral part of the team that has delivered over $700 million dollars in refunds and savings to clients who are the institutional owners and operators of real estate throughout the US and join us as we march toward One Billion dollars in delivered refunds and savings!

UtiliSave has been an industry leader in utility bill auditing services for over 35 years, and we are still growing rapidly. UtiliSave is seeking a marketing content creator with exceptional writing skills and extensive experience in the full spectrum of. social media platforms and the creation of original content for all forms of our marketing such as web site, social media sites, marketing materials, power points presentations, emails and more. Our business serves the B-to-B marketplace. The appropriate candidate will expand our content creating infrastructure to further build UtiliSave’s brand and to continue to build and affirm UtiliSave and its CEO’s standing as an industry leader, at the forefront of its thought leadership.

UtiliSave’s success is driven by out-of-the-box thinking, a ceaseless energy to achieve success on behalf of our clients by a group of professionals who uncover novel opportunities among a complex set of rules. These traits should also be an integral part of the DNA of the successful candidate for this position.

Our clients are large organizations with significant energy and utility usage, such as manufacturers, hospitals, nursing homes, commercial and residential buildings, universities, hotels, religious and government facilities. We identify unique savings opportunities using our unmatched knowledge of utility tariff structures and our powerful proprietary IT and knowledge-based systems.

About UtiliSave, LLC

UtiliSave has been an industry leader in utility bill auditing and energy efficiency services for over 35 years. Our clients are large organizations with significant energy and utility usage, such as manufacturers, hospitals, nursing homes, commercial and residential buildings, universities, hotels and religious and government facilities. By utilizing our unique and unmatched knowledge of utility tariff structures, we have successfully recouped over $700 million dollars in savings and refunds to our clients. We are growing rapidly, and as we expand our business, we seek talented professionals to join our team. We are looking for candidates who will play a key role in helping our clients to manage their utility expenditure more efficiently.

This is a full-time, remote position. You must have a suitable work area available with appropriate web connectivity during all working hours, free of distractions.

You must be a resident in the United States living in a state with no more than a one (1) hour time difference from Eastern Standard Time. You must be authorized to permanently work in US either as a US Citizen or an active Green Card holder. No other conditions will be acceptable.

Responsibilities

• Learn and understand all facets of our business processes to create all forms of content relating to the customer focused aspects of our efforts.
• Develop and execute comprehensive marketing content strategies aligned with the company goals. Including posts, social media content and campaigns, email campaigns, and marketing materials.
• Lead the content creation that promotes our brand strategy and ensures consistent messaging across all touchpoints.
• Oversee and develop digital marketing campaign content aligned with company goals and objectives, including SEO/SEM, paid media (Google Ads, Meta, LinkedIn), email marketing, and website performance to increase brand awareness and lead generation.
• Conduct and supervise research to monitor market trends, customer behavior, competitive activity and opportunity for growth to be reflected in the content being created.
• Support the pursuit via the creation of content for PR opportunities, speaking engagements, and partnerships to elevate brand authority and maintain and advance UtiliSave’s place as a market and thought leader.
• Track results from testing of content to optimize all content created
• Serve as a brand guardian for all written and created content for both internal and external communications
• Track content performance and optimize content based on results if not already clearly stated

Requirements

• Bachelor’s degree in English, Communications, Journalism, Marketing, or a related field.
• At least 3+ years of experience in content creation
• Deep knowledge of digital marketing, paid media, SEO/SEM, and performance analytics to guide content creation.
• Self-starter with a proactive and creative mindset
• Excellent verbal and written communication skills
• Experience with AI-assisted writing tools such as Claude, ChatGPT, Jasper, or similar tools.
• Experience writing for B2B audiences- writing case studies, white papers, and thought leadership content.
• Add portfolio or writing samples required
• Experience with graphic design tools such asCanva Photoshop and video editing software
• Marketing automation platforms such as Replay.io, HubSpot, Mailchimp, or similar tools.
• Experience with website management: WordPress, Squarespace and Wix
• Ability to manage multiple projects and prioritize tasks
• Ability to work with tight time constraints
• Ability to independently solve problems and think creatively
• Ability to communicate with all levels within organization

Additional Information

• Excellent health, dental and vision benefits, 401K with company match; 3 weeks paid time off to start, plus 11 holidays.

Pay:$55,000.00 - $65,000.00 per year, with the potential for an increase upon successful demonstration of proficiency in the skills which are central to your assigned group.