Marketing & Communications Leader - Brand & Digital Growth

About SVG; West Covina (CA); Vor Ort; USD 90.000 - 140.000; Vollzeit

Zusammenfassung

GECCU is seeking a Marketing and Communications Manager to provide strategic and operational leadership for marketing, communications, public relations, and member engagement initiatives.

The role involves developing marketing strategies, managing brand positioning, overseeing digital marketing campaigns, managing the department budget, conducting market research, and coordinating the School Co-operatives Programme.

Qualifikationen

• Bachelor's degree in Marketing, Business Management, or related discipline.
• At least five years of experience, including two years in supervision/management.
• Experience in financial services or the co-operative sector is an asset.

Aufgaben

• Develop and implement comprehensive marketing strategies for GECCU.
• Manage brand positioning and ensure consistent brand messaging across channels.
• Oversee digital marketing campaigns and performance analytics.
• Manage the marketing department budget and allocate resources effectively.
• Conduct market research to inform strategy and member engagement initiatives.
• Coordinate GECCU's School Co-operatives Programme and related outreach.

Kenntnisse

Digital marketing

Communication

Leadership

Marketing strategy

Ausbildung

Bachelor's degree in Marketing or related field

Jobbeschreibung

GECCU is seeking a Marketing and Communications Manager to provide strategic and operational leadership for marketing, communications, public relations, and member engagement initiatives.

The role involves developing marketing strategies, managing brand positioning, overseeing digital marketing campaigns, managing the department budget, conducting market research, and coordinating the School Co-operatives Programme.