Marketing & Communications Coordinator

The STEM Connection; Traders Point (IN); On-site; USD 42,000 - 65,000; Full time

Benefits offered by this job

Paid time off (PTO)

Wellness program

Employer retirement match

Staff discount

Cell phone stipend

Unique nonprofit environment

Job summary

The STEM Connection is seeking a Marketing & Communications Coordinator to ensure consistent voice and brand across all platforms. You will plan and execute communications that promote our mission, programs, and stakeholder opportunities.

You’ll manage social channels, craft messages, and create marketing assets such as brochures, newsletters, and event collateral while collaborating with leadership to align campaigns with fundraising and program goals.

Qualifications

• Bachelor’s Degree or equivalent experience in Communications, Marketing, Public Relations, or related field.
• 3–5 years of progressively responsible professional experience in communications, marketing, or public relations.
• Experience in nonprofit or mission-driven organizations preferred.
• Experience creating digital content and managing organizational and social media platforms.
• Background check, Safeguarding Youth Training, and CPR completion preferred.

Responsibilities

• Protect, strengthen, and apply TSC’s brand, voice, messaging, and visual identity across communications.
• Design and implement communications plans for social media, emails, and website to inform and influence.
• Direct social media presence, formal communications, and the TSC website.
• Create marketing materials (brochures, flyers, newsletters, presentations, etc.).
• Capture participant stories through photography and video.
• Develop and execute marketing strategies to expand brand awareness and programming impact.
• Coordinate production of print and digital marketing materials.
• Collaborate with leadership to align communications with fundraising and programs.
• Assist with press releases, media advisories, and community updates.
• Coordinate media inquiries and monitor earned media coverage.
• Monitor trends, audience behavior, and performance metrics to inform strategy.

Skills

Mission alignment

Written communication

Brand management

Storytelling

Strategic planning

Social media management

Interpersonal skills

Project management

Team collaboration

Education

Bachelor’s degree or equivalent

Tools

Google Workspace

Hootsuite

MailChimp

Squarespace

Google Analytics

Canva

Bloomerang

Job description

The Marketing & Communications Coordinator (MCC) plays a vital role in ensuring that our established voice and brand are consistent across The STEM Connection (TSC). The MCC oversees and assists with planning, developing, and implementing TSC marketing and communications that promote and share TSC’s mission, impact, and program and stakeholder opportunities. The coordinator also provides consulting and technical assistance to advancement, programs, and support staff as a subject matter expert.

TSC is a non-profit organization that engages youth in STEM principles through accessible, nature-related experiences with a commitment to those who are underrepresented in STEM careers. TSC offers experiential STEM programming for youth both in person and virtually, fueling dreams and inspiring futures in STEM. In collaboration with community partners, we deliver award-winning, relevant services that empower and impact youth for today and tomorrow. TSC is committed to being a diverse, equitable, inclusive, and accessible organization.

Tell TSC’s story by sharing our mission and impact across digital and print platforms through the consistent use of TSC’s established voice and brand

• Protect, strengthen, and consistently apply TSC’s brand, voice, messaging, and visual identity across organizational communications
• Design, develop, and implement communications plans, processes, and content for social media, emails, and website that inform, inspire, and influence
• Directly handle the creation, scheduling, and maintenance of TSC’s social media presence, formal communications, and the TSC website
• Design and create marketing materials, including brochures, flyers, newsletters, presentations, fact sheets, event collateral, digital web and social media assets, and promotional materials
• Capture experiences of participants on the farm using photography and video
• Leverage essential marketing skills to create and execute comprehensive marketing strategies to expand brand awareness and maximize programming and advancement metrics
• Establish consistent processes, standards, and workflows for organizational communications and marketing activities
• Review and ensure quality alignment for communications and marketing materials as appropriate to maintain consistency, accuracy, and professionalism
• Create visual assets using Canva
• Coordinate production of print and digital marketing materials
• Partner with the Director of Development, the Executive Director, and organizational leadership to align communications with fundraising campaigns, events, donor engagement, programs, and strategic initiatives
• Assist in developing and distributing press releases, media advisories, organizational announcements, and community updates
• Coordinate media inquiries and maintain media contact lists.
• Monitor media coverage and compile reports on earned media placements.
• Research and submit nominations for awards, recognitions, speaking opportunities, and community honors
• Support efforts to increase organizational visibility and positive public awareness
• Assist with collecting stories, testimonials, and impact data to support media and public relations efforts
• Monitor communications and marketing trends, audience behavior, organizational performance, and community needs to inform strategy
• Monitor platform performance, audience engagement, reach, traffic, conversions, and other relevant metrics
• Monitor social media channels and online conversations and respond or coordinate responses as appropriate
• Collaborate closely with the Advancement staff to ensure all communication aligns with broader organizational goals and resonates across various platforms and audiences
• Coordinate marketing and promotional efforts for fundraising events, community events, and other activities
• Assist with sponsor recognition, event publicity, and post-event communications
• Perform other duties as assigned to support the evolving needs, mission, and vision of The STEM Connection

Required Skills and Abilities

• Passion for the mission of The STEM Connection
• Exceptional written, verbal, editing, proofreading, storytelling, and interpersonal communication skills
• Strong understanding of communications, marketing, public relations, digital media, social media, and brand-management principles
• Ability to translate complex sets of information into clear and compelling stories
• Ability to manage the high-level planning requirements and provide strategic guidance, as well as execute the day-to-day tasks and content creation needs
• Strong understanding of social media content development, audience engagement, platform management, and digital communications practices
• Ability to develop and maintain working relationships with community partners, vendors, and organizational stakeholders
• Strong interpersonal skills and the ability to communicate effectively with diverse audiences
• Skilled at managing multiple projects and balancing competing priorities in a fast-paced work environment
• Demonstrate commitment to teamwork, integrity, and building positive relationships
• Coachable, flexible, and proactive in anticipating needs and solving problems
• Ability to work both independently and as part of a team
• Proven attention to detail and the desire to work towards excellence
• Proven ability to meet deadlines and manage projects successfully
• Proficiency with Google Workspace, tools for social media scheduling, publishing, and monitoring (Hootsuite), email marketing platforms and audience segmentation (MailChimp), website content management systems (Squarespace), digital analytics and reporting tools to evaluate communications performance (Google Analytics), and graphic design tools (Canva) required
• Experience with donor-management or CRM software preferred (Bloomerang)
• The ability to act independently is essential

Education and/or Experience

• Bachelor’s Degree or equivalent experience in Communications, Marketing, Public Relations, Journalism, Nonprofit Management, or related field
• 3-5 years of progressively responsible professional experience in communications, marketing, public relations, journalism, digital marketing, or a related field required
• Experience working in nonprofit, foundation, association, education, human service or other mission-driven organization preferred
• Demonstrated experience creating digital content and managing organizational and social media platforms
• Experience supporting fundraising events and donor engagement initiatives preferred
• Successful completion of a background check, Safeguarding Youth Training, and CPR

Working Conditions & Physical Requirements

• Position based in Indianapolis, IN
• Highly collaborative work environment in a shared barn office space, and regular outdoor work in natural settings
• Meetings and tasks are conducted in varied spaces, including a barn, outdoor shelters, a yurt, and walking trails year-round
• Barn office includes a friendly resident cat who roams freely and is part of the team. Candidates with allergies or pet sensitivities should be aware
• Multi-functional workspace requires close working quarters with colleagues during certain weather or programming needs
• Barn workspace is frequently reconfigured to meet organizational needs
• Occasional evening and weekend hours as required to support the organization’s mission
• Enclosed footwear is required (no sandals, heels, crocs) when on site; athletic shoes or hiking boots are preferred
• Occasionally expected to lift up to 40 pounds
• Position requires navigation of gravel, rough nature trails, and fields
• Working conditions will involve exposure to varying noise levels, outdoor temperatures (both high and low, depending on the season), and direct sunlight
• Ability to travel locally for media opportunities, community events, organizational activities, meetings, or other work-related responsibilities
• The ideal candidate must be able to complete all physical requirements of the job with or without a reasonable accommodation

Benefits

• Join a professional, award-winning nonprofit making a meaningful impact on youth
• Paid time off includes: a standardized PTO scale, holidays, one volunteer day, one flexible day, and three Wellness Weeks (week of July 4 and the weeks containing Christmas Day and New Year's Day)
• Wellness initiatives that include 24/7 telehealth for physical and mental wellness, and regular use of walking trails
• Access to an employer-matched retirement account
• Staff discount for immediate family members enrolling in TSC programs
• Monthly cell phone stipend
• Unique work environment
• Use of Moore Road Farm as a venue for a personal event one time per year (contingent upon availability, requires approval)