Marketing & Communications Associate

HealthBridge Inc.; Grand Rapids (MI); Hybrid; USD 42,000 - 65,000; Full time

Job summary

HealthBridge Inc. in Grand Rapids, MI is seeking a Marketing & Communications Associate to support brand development and patient communications.

You will assist in creating client and patient materials, PowerPoint presentations, and campaigns in collaboration with the sales and contact center teams. The role requires a bachelor's in communications or marketing, 2+ years in marketing or client services, and strong writing and organizational skills.

Qualifications

• Bachelor's degree in communications, marketing, or related field.
• 2+ years of professional experience in marketing, communications, or client services, with healthcare/insurance/financial services preferred.
• Strong written communication, organizational and collaboration skills with attention to detail.
• Experience developing, maintaining and updating branded materials, templates and marketing assets to ensure consistency and quality.

Responsibilities

• Support the development, coordination, and ongoing management of patient communications for the HealthBridge Financial Contact Center, including routine emails, letters, notices, and other patient-facing materials.
• Support the intake and tracking of marketing and communications requests, including coordinating deliverables, timelines, reviews, and approvals to ensure timely completion.
• Proofread and review materials to ensure accuracy, completeness, proper grammar, consistent formatting, and adherence to brand standards.
• Assist maintaining content libraries in SharePoint including presentations, templates, and other assets.
• Maintain inventory of promotional giveaways and coordinate selection, ordering and replenishment of items to support sales events and business needs.

Skills

Written communication

Organizational skills

Collaboration

Microsoft Office

Education

Bachelor's degree in communications, marketing, or related field

Bachelor’s degree in business administration with marketing focus

Tools

SharePoint

Confluence

PowerPoint

Adobe Creative Suite

Canva

LinkedIn

Job description

Grand Rapids Operations, Grand Rapids, MI, US

2 days ago Requisition ID: 1137

Job Title: Marketing & Communications Associate - JRMKT
Department: Marketing
Location: Grand Rapids, MI, Hybrid (60% in office /40% remote)
Job Type: Full Time Salaried
Reports to: Marketing & Communications Lead

Position Summary:

As Marketing & Communications Associate, you support the development and growth of the HealthBridge Financial brand through the coordination, administration and execution of marketing and communications activities. This role includes supporting the development, production and delivery of client and patient communications to ensure accuracy, consistency and timeliness.

You will also assist in creating professional business presentations, B2B sales materials, and patient collateral that support our sales team, contact center and broader business objectives.

Key Responsibilities

Marketing and Communications Coordination

• Support the development, coordination, and ongoing management of patient communications for the HealthBridge Financial Contact Center, including routine emails, letters, notices, and other patient-facing materials.
• Support the intake and tracking of marketing and communications requests, including coordinating deliverables, timelines, reviews, and approvals to ensure timely completion.
• Proofread and review materials to ensure accuracy, completeness, proper grammar, consistent formatting, and adherence to brand standards.
• Assist maintaining content libraries in SharePoint including presentations, templates, and other assets.
• Maintain inventory of promotional giveaways and coordinate selection, ordering and replenishment of items to support sales events and business needs.

Material and Content Development

• Support the Sales team by creating, editing, and formatting professional PowerPoint presentations, business documents, and sales collateral using approved templates and brand standards.
• Assist in developing, editing, and updating content for marketing campaigns, email communications, websites, and other digital marketing channels.
• Assist with creating and scheduling LinkedIn posts using approved messaging and assist in planning and maintaining the social media content calendar using a social media management platform.

Event and Vendor Coordination

• Support the planning and execution of sales team attendance at industry conferences including booth reservations, sponsorships, event materials, vendor coordination, shipping, and logistics.
• Coordinate with printers, signage providers, promotional merchandise suppliers, and other vendors to ensure timely production and delivery of materials.

Qualifications:

Required

• Bachelor's degree in communications, marketing, or a related field.
• 2+ years of professional experience in marketing, communications, or client services, with experience in healthcare, insurance, or financial services preferred.
• Strong written communication, organizational and collaboration skills with attention to detail.
• Experience developing, maintaining and updating branded materials, templates and marketing assets to ensure consistency and quality.
• Proficiency in Microsoft Office, including Word, Excel, PowerPoint, and Outlook.

Preferred

• Bachelor’s degree in business administration with major or minor in marketing, with a preference for candidates who have completed coursework in finance and accounting.
• Experience coordinating conferences, trade shows, and other marketing events.
• Experience with communication management platforms for transactional and marketing email campaigns and social media management.
• Familiarity with collaboration and file-sharing tools (e.g., SharePoint, Confluence).
• Familiarity with Power Point, Adobe Create Suite, and Canva.
• Bilingual proficiency in English and Spanish.