Marketing Cloud & Automation Specialist (Remote)

UAB Medicine; University (FL); Hybrid; USD 55,000 - 73,000; Full time

Job summary

The University of Alabama at Birmingham is seeking a Marketing Systems Specialist to administer and support marketing systems in Digital Strategy and Marketing. You will manage Marketing Cloud configurations, workflows, and security, and own QA for outbound campaigns.

The role includes training staff, building reports and dashboards, data management, and supporting marketing automation projects. This position offers a day/1st shift schedule with remote/hybrid eligibility.

Qualifications

• Bachelor's degree required; two years of related experience required.
• Experience with Marketing Cloud administration, including configurations, users, and security.
• Ability to build and QA email campaigns and dynamic content.

Responsibilities

• Builds, tests and deploys email campaigns with QA for outbound campaigns.
• Develops and conducts training for team members in various environments.
• Provides support as Marketing Cloud system administrator including basic configurations and user roles.
• Manages data with reports, segments, data extensions, suppression lists, imports/exports and automations.
• Builds reports and dashboards to measure campaign effectiveness.
• Maintains documentation on processes, configurations, and user guides.
• Supports Marketing Cloud email and automation projects.

Skills

Email campaigns

Marketing Cloud

Data reports

Training

System administration

Dashboard reporting

Education

Bachelor's degree

Tools

Marketing Cloud

Job description

The University of Alabama at Birmingham is seeking a Marketing Systems Specialist to administer and support marketing systems in Digital Strategy and Marketing. You will manage Marketing Cloud configurations, workflows, and security, and own QA for outbound campaigns.

The role includes training staff, building reports and dashboards, data management, and supporting marketing automation projects. This position offers a day/1st shift schedule with remote/hybrid eligibility.