Marketing Campaigns Lead: Content & Growth

ASM Global

Tampa (FL)

On-site

USD 65,000 - 98,000

Full time

8 days ago

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Benefits offered by this job

Medical insurance
Dental insurance
Vision insurance
Life insurance
Disability insurance
Paid vacation
401k plan

Job summary

Legends Global, the premier partner to the world’s greatest live events, seeks a Manager, Marketing to lead multi-channel campaigns for the Tampa Bay Rays Ballpark project in Tampa. This on-site role requires a self-starter who can organize content, manage campaigns and collaborate with partners and sales teams.

You will craft copy and video content, build automated email campaigns, and ensure brand integrity across channels.

Qualifications

  • Bachelor’s Degree or equivalent in marketing, communications, or related field.
  • 4-6 years’ experience in marketing and content creation.
  • Proficiency in Adobe Creative Suite (After Effects, Premiere); Photoshop/Illustrator/InDesign a plus.
  • Strong communication and organizational skills.
  • On-site in Tampa, willingness to travel.

Responsibilities

  • Assist in the creation, implementation, management and measurement of omnichannel marketing campaigns (email, social media, webinars and sponsored events, paid search, display ads, retargeting, direct mail, etc.).
  • Develop a wide variety of copy and video content for website, sales application, partner pitches, sales center and other digital marketing channels.
  • Build and manage automated e-mail marketing campaigns in collaboration with data analytics, ticket sales and other teams.
  • Think outside the box to generate innovative copy and video content to tell the new Tampa Bay Rays Ballpark sales stories in a dynamic way.
  • Organize and manage content/asset library for the website, digital sales application, sales center and other projects.
  • Ensure projects stay on track by handling multiple moving pieces simultaneously from origin to execution.
  • Ability to meet deadlines and work with changing priorities.
  • Openly and frequently communicate with the Senior Director, Marketing & Strategy on projects and concepts.
  • Collaborate with the Tampa Bay Rays, Legends Global Partnerships and Legends Global Sales to maintain brand integrity and authenticity throughout all content and campaigns.

Skills

Campaign management
Content creation
Communication
Organization
Team collaboration

Education

Bachelor’s Degree or equivalent

Tools

Adobe Creative Suite
After Effects
Adobe Premiere
Photoshop
Illustrator
InDesign

Job description

Legends Global, the premier partner to the world’s greatest live events, seeks a Manager, Marketing to lead multi-channel campaigns for the Tampa Bay Rays Ballpark project in Tampa. This on-site role requires a self-starter who can organize content, manage campaigns and collaborate with partners and sales teams.

You will craft copy and video content, build automated email campaigns, and ensure brand integrity across channels.

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