Manager, Marketing | TB Rays

ASM Global; Tampa (FL); On-site; USD 65,000 - 98,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

Paid vacation

401k plan

Job summary

Legends Global, the premier partner to the world’s greatest live events, seeks a Manager, Marketing to lead multi-channel campaigns for the Tampa Bay Rays Ballpark project in Tampa. This on-site role requires a self-starter who can organize content, manage campaigns and collaborate with partners and sales teams.

You will craft copy and video content, build automated email campaigns, and ensure brand integrity across channels.

Qualifications

• Bachelor’s Degree or equivalent in marketing, communications, or related field.
• 4-6 years’ experience in marketing and content creation.
• Proficiency in Adobe Creative Suite (After Effects, Premiere); Photoshop/Illustrator/InDesign a plus.
• Strong communication and organizational skills.
• On-site in Tampa, willingness to travel.

Responsibilities

• Assist in the creation, implementation, management and measurement of omnichannel marketing campaigns (email, social media, webinars and sponsored events, paid search, display ads, retargeting, direct mail, etc.).
• Develop a wide variety of copy and video content for website, sales application, partner pitches, sales center and other digital marketing channels.
• Build and manage automated e-mail marketing campaigns in collaboration with data analytics, ticket sales and other teams.
• Think outside the box to generate innovative copy and video content to tell the new Tampa Bay Rays Ballpark sales stories in a dynamic way.
• Organize and manage content/asset library for the website, digital sales application, sales center and other projects.
• Ensure projects stay on track by handling multiple moving pieces simultaneously from origin to execution.
• Ability to meet deadlines and work with changing priorities.
• Openly and frequently communicate with the Senior Director, Marketing & Strategy on projects and concepts.
• Collaborate with the Tampa Bay Rays, Legends Global Partnerships and Legends Global Sales to maintain brand integrity and authenticity throughout all content and campaigns.

Skills

Campaign management

Content creation

Communication

Organization

Team collaboration

Education

Bachelor’s Degree or equivalent

Tools

Adobe Creative Suite

After Effects

Adobe Premiere

Photoshop

Illustrator

InDesign

Job description

ABOUT LEGENDS GLOBALLegends Global is the premier partner to the world’s greatest live events, venues, and brands. We deliver a fully integrated suite of premium services through a white-label model that keeps our partners front and center — from feasibility and project development to sales, partnerships, hospitality, merchandise, venue management, and world-class content and booking.With a global network of more than 450 venues, hosting 20,000 events and welcoming 165 million guests annually, Legends Global brings unmatched scale, expertise, and connectivity to help our partners grow. The Legends Global Way guides how we operate: Align, Scale, Connect, Team, Win — shared success, repeatable systems, connected solutions, unstoppable teams, and wins that are earned every day.About the RoleThe Manager, Marketing will be an integral member of the team and is the key driver for project organization and content creation for multi-channel marketing and sales campaigns.You will be responsible for supporting marketing campaign management, as well as executing compelling content that will support our sales goals, elevate the brand story, and inspire fans and businesses to engage with and support the new Tampa Bay Rays Ballpark. We are looking for a self-starter, who is confident in their abilities, and able to work effectively while managing multiple priorities. This individual should be highly organized and able to balance strategic problem solving with thought-provoking creative thinking.About the Project/VenueThe Tampa Bay Rays are developing a state-of-the-art ballpark at Hillsborough College in Tampa’s Westshore district, targeting a 2029 opening. This public-private partnership anchors the Champions Quarter mixed-use district. With 11,500 premium seats designed to set new MLB benchmarks, Legends Global seeks exceptional leaders to drive this transformational project.WHAT YOU’LL DO (KEY RESPONSIBILITIES & OUTCOMES)Assist in the creation, implementation, management and measurement of omnichannel marketing campaigns (email, social media, webinars and sponsored events, paid search, display ads, retargeting, direct mail, etc.)Develop a wide variety of copy and video content for website, sales application, partner pitches, sales center and other digital marketing channels.Build and manage automated e-mail marketing campaigns in collaboration with data analytics, ticket sales and other teams.Think “outside the box” to generate innovative copy and video content to tell the new Tampa Bay Rays Ballpark sales stories in a dynamic way.Organize and manage content/asset library for the website, digital sales application, sales center and other projects.Ensure projects stay on track by handling multiple moving pieces simultaneously from origin to execution.Ability to meet deadlines and work with changing priorities.Openly and frequently communicate with the Senior Director, Marketing & Strategy on projects and concepts.Collaborate with the Tampa Bay Rays, Legends Global Partnerships and Legends Global Sales to maintain brand integrity and authenticity throughout all content and campaigns.WHAT YOU BRING (QUALIFICATIONS & EXPERIENCE)Bachelor’s Degree or equivalent.4-6 years’ demonstrated experience in marketing and content creation.Highly proficient in Adobe Creative Suite on MAC (specifically, After Effects and Adobe Premiere – experience with Photoshop, Illustrator, and InDesign is a plus).Excellent interpersonal, verbal and written communication skills; ability to communicate effectively at all levels both internally and externally.Ability to handle multiple design projects in a fast-paced weekly workflow.Proven ability to work collaboratively in a team-oriented environment.Detail oriented and highly organized with a strong work ethic.WORK ENVIRONMENT & TRAVELRole requires regular on-site presence to support project launch, client partnership, team leadership, and venue-related activity.Ability to work both traditional and non-traditional hours, including nights, weekends, holidays, and event-based schedules as business needs require.Travel may be required for meetings, training, client engagement, industry events, and Legends Global business needs.Legends Global has assembled the most powerful network in sports, live entertainment, and venues — not just the collection of venues and partners, but the people behind them. You’ll work alongside exceptional talent, collaborate with experienced leaders and subject matter experts, and contribute to projects that set the standard for excellence across sports, entertainment, hospitality, and live experiences. Every win here is earned, not assumed — if you’re driven by growth and delivering innovative solutions, you’ll thrive here at Legends Global.COMPENSATIONCompetitive pay, commensurate with experience, skills, and qualifications. This role may also be eligible for an incentive. Legends Global offers a competitive total rewards package, including medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.DEPARTMENTLegends Global SalesREPORTS TOSenior Director, Marketing and Strategy