Marketing Automation Specialist - Salesforce Marketing Cloud, LHH (Global; remote)

Lee Hecht Harrison; Woodcliff Lake (NJ); Remote; USD 62,000 - 78,000; Full time

Job summary

A leading company is seeking a Marketing Automation Specialist to join their remote marketing team. The role involves managing campaigns in Salesforce Marketing Cloud, analyzing performance, and collaborating with cross-functional teams. Ideal candidates will have a degree in Marketing or Computer Science and experience in marketing automation.

Benefits

Growth opportunities

Dynamic environment

Flexible hours

Remote work

Comprehensive health plans

401K

Paid leave

Qualifications

• 2+ years in marketing automation, strong preference for Salesforce Marketing Cloud experience.
• 3-4 years in a marketing automation role.
• Proficiency in HTML, CSS, Ampscript, SQL.

Responsibilities

• Design, implement, and optimize email campaigns and templates in SFMC.
• Set up, monitor, and refine automated workflows and marketing journeys.
• Analyze campaign performance and generate reports.

Skills

HTML

CSS

Ampscript

SQL

A/B testing

Analytics

Problem-solving

Communication

Multitasking

Education

Bachelor's degree in Marketing

Bachelor's degree in Computer Science

Tools

Salesforce Marketing Cloud

Job description

Description

Position at LHH (Global)

Marketing Automation Specialist - Salesforce Marketing Cloud (Remote, North America, Europe)

We are seeking a Marketing Automation Specialist with expertise in marketing automation systems, particularly Salesforce Marketing Cloud, to join our marketing team. This role involves creating and managing marketing campaigns within SFMC and reports to the Marketing Automation Manager.

Reporting Relationships

• Part of the Digital Marketing team at LHH, reporting to the Marketing Automation Manager.

Location

• Fully remote. Preferred candidates in US Eastern or GMT+1 time zones; other qualified locations considered.

Key Responsibilities

1. Email and Campaign Execution: Design, implement, and optimize email campaigns and templates in SFMC; conduct A/B testing; develop lead nurture journeys.
2. Automation and Journey Building: Set up, monitor, and refine automated workflows and marketing journeys.
3. Reporting and Analysis: Analyze campaign performance, generate reports, and communicate insights.
4. Data Management: Manage data extensions, segmentation, and ensure compliance.
5. Collaboration: Work with cross-functional teams, support automation requests, and optimize processes.

Qualifications

• Bachelor's degree in Marketing, Computer Science, or related field.
• 2+ years in marketing automation, with strong preference for Salesforce Marketing Cloud experience (Email Studio, Web Studio, Journey Builder, Automation Studio).
• 3-4 years in a marketing automation role.
• Proficiency in HTML, CSS, Ampscript, SQL; experience with A/B testing and analytics.
• Strong problem-solving, communication, and multitasking skills.

Additional Qualifications

• Salesforce Marketing Cloud certification a plus.
• Additional marketing platform certifications beneficial.

What We Offer

• Growth opportunities, dynamic environment, latest tools, flexible hours, and remote work.

Benefits

• Comprehensive health plans, 401K, paid leave, and more.

Compensation

$62,000 - $78,000 plus annual bonus, based on experience and location.

About LHH

LHH empowers professionals and organizations through advisory services and talent solutions, with a global presence and over 50 years of experience. We foster innovation and human care to create sustainable impact.

Visit us at www.lhh.com. We are an Equal Opportunity Employer.