Marketing Automation Specialist - Salesforce Marketing Cloud, LHH (Global; remote)

LHH (Global); United States; Remote; USD 62,000 - 78,000; Full time

Job summary

A leading company is seeking a Marketing Automation Specialist to join their remote marketing team. The role involves managing campaigns in Salesforce Marketing Cloud, analyzing performance, and collaborating with global teams. Ideal candidates will have a strong background in marketing automation and relevant technical skills.

Benefits

Growth opportunities

Supportive environment

Flexible hours

Learning culture

Innovative environment

Qualifications

• 2+ years in marketing automation; Salesforce Marketing Cloud experience preferred.
• 3-4 years in a marketing automation role.
• Strong skills in HTML, CSS, Ampscript, SQL.

Responsibilities

• Design, implement, and manage campaigns in Salesforce Marketing Cloud.
• Set up, monitor, and refine automated workflows and journeys.
• Analyze campaign performance and develop reporting structures.

Skills

HTML

CSS

Ampscript

SQL

A/B testing

Analytics

Problem-solving

Multitasking

Communication

Education

Bachelor's degree in Marketing, CS, or related field

Tools

Salesforce Marketing Cloud

Job description

Marketing Automation Specialist – Salesforce Marketing Cloud (Remote, North America & Europe)

We are seeking a Marketing Automation Specialist with expertise in marketing automation systems to join our marketing team. This role focuses on the hands-on creation and management of marketing campaigns within Salesforce Marketing Cloud. The role reports to the Marketing Automation Manager.

Reporting Relationship

• Part of the Digital Marketing team at LHH, reporting to the Marketing Automation Manager

Location

• Fully remote. Preference for candidates in US Eastern, GMT, or GMT+1 time zones. Other qualified locations considered.

Key Responsibilities

• Email and Campaign Execution: Design, implement, and manage campaigns in SFMC; build and optimize email templates; conduct A/B testing; develop lead nurture journeys.
• Automation and Journey Building: Set up, monitor, and refine automated workflows and journeys based on segmentation and goals.
• Reporting and Analysis: Analyze campaign performance; develop reporting structures; communicate insights.
• Data Management: Manage data extensions, segmentation, ensure data accuracy and compliance, maintain documentation.
• Collaboration: Work with global teams, support automation requests, troubleshoot SFMC issues, optimize processes.

Qualifications

• Bachelor's degree in Marketing, CS, or related field.
• 2+ years in marketing automation; Salesforce Marketing Cloud experience preferred (Email Studio, Web Studio, Journey Builder, Automation Studio).
• 3-4 years in a marketing automation role.
• Strong HTML, CSS, Ampscript, SQL skills.
• Experience with A/B testing, analytics, problem-solving, multitasking, and communication skills.

Additional Qualifications

• Salesforce Marketing Cloud certification a plus.
• Additional platform certifications a plus.

What We Offer

• Growth opportunities, supportive environment, latest tools, flexible hours, learning culture, innovative environment.

Benefits

• Medical, dental, vision, wellness, Life/AD&D insurance.
• 401K or deferred compensation.
• PTO, holidays, parental leave (prorated as applicable).

Compensation

$62,000 - $78,000 plus annual bonus. Placement based on experience, location, and other factors.

About LHH

LHH helps professionals and organizations achieve ambitions through advisory services and talent solutions. Part of the Adecco Group, with over 12,000 professionals in 60+ countries, over 50 years of experience.

Visit www.lhh.com for more information. We are an Equal Opportunity Employer.