Marketing & Audience Development Coordinator

Phillips Collection; Northern (KY); Hybrid; USD 30,000 - 36,000; Part time

Benefits offered by this job

DC Sick and Safe Leave

Retirement plan

Pre-tax commuter benefits

Parking benefits

Capital Bikeshare

AAM membership

Job summary

The Phillips Collection seeks a part-time Marketing & Audience Development Coordinator to support audience growth and marketing efforts in Washington, DC. The role combines email marketing, social media, and promotional support with audience development initiatives to attract new visitors and engage existing audiences.

The position offers up to 24 hours per week, with benefits including DC Sick and Safe Leave, retirement, pre-tax commuter/parking benefits, and memberships.

Qualifications

• Bachelor's degree in marketing, communications, museum studies, or a related field, or equivalent experience.
• 1–3 years of experience in marketing, audience development, or community engagement, ideally within a museum, nonprofit, or cultural institution.
• Experience with email marketing and social media platforms; familiarity with digital audience targeting and CRM tools a plus.
• Strong written communication skills, with the ability to create engaging, audience-appropriate content.
• Comfort with campaign measurement, reporting, and basic ROI analysis.
• Demonstrated ability to build and maintain relationships with community organizations and partners.
• Highly organized, detail-oriented, and able to manage multiple projects and deadlines.
• Passion for the arts and a commitment to visitor-centered, mission-driven work.

Responsibilities

• Identify and research prospective audience segments.
• Support implementation of audience acquisition and audience growth campaigns.
• Assist with direct mail, email marketing, social media, and digital audience targeting efforts.
• Support and maintain relationships with community organizations, tourism partners, universities, affinity groups, and other audience-building partners in collaboration with MarComm colleagues.
• Support initiatives aimed at increasing first-time guests and re-engaging lapsed audiences through programs and campaigns such as Third Thursdays, Capital Pride, and other activities.
• Assist with campaign measurement, reporting, and ROI analysis.
• Assist with promotional efforts that increase awareness, attendance, and engagement.

Skills

Email marketing

Social media management

Written communication

Campaign measurement

Education

Bachelor's degree or equivalent experience

Tools

CRM tools

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Marketing & Audience Development Coordinator

Washington, DC, US

Salary Range: $22.00 To $26.00 Hourly

POSITION OBJECTIVE:

The Marketing & Audience Development Coordinator supports The Phillips Collection's strategic priorities around audience growth, engagement, programmatic marketing, and relationship building. This role combines marketing responsibilities — including email marketing, social media, and promotional support — with audience development efforts focused on identifying, attracting, and cultivating new audiences. The position provides dedicated resources to support both audience growth and marketing effectiveness while advancing institutional goals.

This part-time role builds greater consistency in audience development efforts while providing additional capacity for both internal and external marketing initiatives in collaboration with the Marketing Manager as outlined in the Strategic Plan. This position provides dedicated support for acquisition, retention, and engagement — work with the potential to increase attendance, strengthen earned revenue, and enhance the guest experience.

This part-time role will be offered some benefits, such as DC Sick and Safe Leave (terms apply), retirement, pre-tax commuter and parking benefits, Capital Bikeshare, voluntary programs, AAM membership, and more.

Location: The Phillips Collection, Washington, DC

Schedule: Part-time, up to 24 hours per week

Values Alignment:

The Phillips Collection is committed to fostering open-mindedness, experimentation, and social purpose in all areas of its work. The Marketing & Audience Development Coordinator plays a key role in advancing these values by building authentic relationships with new and existing audiences and supporting inclusive, welcoming access to the museum.

ESSENTAIL FUNCTIONS:

Marketing & Audience Development

• Identify and research prospective audience segments.
• Support implementation of audience acquisition and audience growth campaigns.
• Assist with direct mail, email marketing, social media, and digital audience targeting efforts.
• Support and maintain relationships with community organizations, tourism partners, universities, affinity groups, and other audience-building partners in collaboration with MarComm colleagues.
• Support initiatives aimed at increasing first-time guests and re-engaging lapsed audiences through programs and campaigns such as Third Thursdays, Capital Pride, and other activities.
• Assist with campaign measurement, reporting, and ROI analysis.
• Assist with promotional efforts that increase awareness, attendance, and engagement.

QUALIFICATIONS:

• Bachelor's degree in marketing, communications, museum studies, or a related field, or equivalent experience.
• 1–3 years of experience in marketing, audience development, or community engagement, ideally within a museum, nonprofit, or cultural institution.
• Experience with email marketing and social media platforms; familiarity with digital audience targeting and CRM tools a plus.
• Strong written communication skills, with the ability to create engaging, audience-appropriate content.
• Comfort with campaign measurement, reporting, and basic ROI analysis.
• Demonstrated ability to build and maintain relationships with community organizations and partners.
• Highly organized, detail-oriented, and able to manage multiple projects and deadlines.
• Passion for the arts and a commitment to visitor-centered, mission-driven work.

Requisition closes on September 1 st , 2026.

The Phillips Collection is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, color, religion, creed, sex, sexual orientation, pregnancy, childbirth or related medical conditions, national origin, age, physical or mental disability, genetic disposition or carrier status, marital status, veteran status, personal appearance, gender identity or expression, family responsibilities, matriculation, political affiliation, or any other category protected under applicable federal, state, or local law.

Employment at The Phillips Collection is at-will. At-will means that you may terminate your employment at any time for any reason with or without notice and that The Phillips may terminate your employment at any time for any reason.