Email Manager

The Philadelphia Museum of Art; Philadelphia (Philadelphia County); On-site; USD 57,719 - 70,546; Full time

Benefits offered by this job

Free general admission for you and a +

Discounted guest tickets

Discounts on gifts memberships

Special staff tours and presentations

Restaurant discounts

Café discounts

Retail and online store discounts

Job summary

The Philadelphia Museum of Art is seeking an Email Manager to lead institutional email strategy, calendars, and execution across departments. You will manage audience segmentation, list health, and performance using data-driven insights while ensuring brand consistency and compliance.

Responsibilities include administering Campaign Monitor, templating, coordinating with teams and vendors, and guiding departments on timelines and best practices.

Qualifications

• Bachelor’s degree in marketing, communications, or related field, or equivalent experience.
• 3-5+ years in email or digital marketing.
• Experience with email platforms (e.g., Campaign Monitor).
• Strong project management, organizational, and analytical skills.
• Excellent written and verbal communication skills.

Responsibilities

• Lead the development and execution of the institutional email marketing strategy and calendar.
• Manage audience segmentation, list health, and performance optimization using data-driven insights.
• Own and administer the email platform (Campaign Monitor), testing, deployment, and troubleshooting.
• Create, maintain, and update standardized email templates aligned with design direction.
• Oversee institutional email lists and ensure compliance.
• Manage centralized email calendar, coordinating with departments to align messaging, timing, and cadence.
• Build, format, test, and deploy email campaigns using templates and content.
• Collaborate with internal teams and external vendors to support campaign execution.
• Serve as primary point of contact for email processes and establish workflows.

Skills

Email marketing

Campaign management

Data analysis

Project management

Cross-functional collaboration

Strategic thinking

Education

Bachelor's degree in marketing, communications, or related field

Equivalent experience

Tools

Campaign Monitor

Job description

We Are Committed to an Inclusive Workplace

At the Philadelphia Museum of Art, we actively seek to employ a diverse group of people who embody our organizational values. We welcome and encourage individuals of all backgrounds to apply, especially those from marginalized and underrepresented groups in the museum field, who are inspired by our shared purpose and enjoy working collaboratively with others.

We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship or immigration status, color, disability, ethnicity, familial status, gender identity and/or expression, genetic information, marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other protected status.

How You Will Contribute

The Email Manager serves as the institutional lead for all email communications, overseeing strategy, execution, and performance optimization across departments. This role manages the email platform, centralized calendar, and audience segmentation to drive engagement, attendance, membership, and revenue. The Email Manager ensures brand and messaging consistency while coordinating cross-functional teams and maintaining best practices in email marketing.

Specifically, you will:

• Lead the development and execution of the institutional email marketing strategy and calendar
• Manage audience segmentation, list health, and performance optimization using data-driven insights
• Own and administer the email platform (Campaign Monitor), including testing, deployment, and troubleshooting
• Create, maintain, and update standardized email templates aligned with approved design direction
• Oversee institutional email lists (e.g., Global, Programs & Events, Kids & Families) and ensure compliance
• Manage the centralized email calendar, coordinating with departments to align messaging, timing, and cadence
• Build, format, test, and deploy email campaigns using approved templates and content
• Collaborate with internal teams and external vendors (e.g., Mail Bakery) to support campaign execution and technical needs
• Serve as the primary point of contact for email processes, establishing workflows and reinforcing roles across teams
• Provide guidance to departments on timelines, template usage, and email best practices
• Ensure consistency in brand voice, messaging, and user experience across all communications

Your background and experience include:

• Bachelor’s degree in marketing, communications, or related field, or equivalent experience
• 3-5+ years of experience in email or digital marketing
• Experience with email marketing platforms (e.g., Campaign Monitor or similar)
• Strong project management, organizational, and analytical skills
• Excellent written and verbal communication skills
• Ability to manage multiple priorities and collaborate across departments

Position and Compensation Details

• The salary for this position is $64,133.
• This position is Full-Time, Exempt, and 35 hours per week.
• This position is part of the AFSCME Local 397 bargaining unit.
• This position reports to the Director of Marketing.
• This position is required to be performed fully onsite at Philadelphia Museum of Art locations.
• Physical requirements:
  • Able to remain stationary for extended periods of time, to utilize computers and other office equipment required of this job, to perform physically administrative duties in a typical interior office environment, gallery, or exhibit space, and to access most public and staff areas of the museum campus
• Background check required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job.

Institutional Requirements

• Upholds the professional standards of the field, always acts in a manner that is consistent with the best interests of the museum and protects and enhances its reputation and standing within the community of museums.
• Adheres to the museum’s code of ethics and Employee Handbook and avoids any real or perceived conflicts of interest.
• Shows respect for co-workers and visitors and an understanding of and appreciation for the diversity of the museum’s staff, volunteers, and audiences.
• Maintains confidentiality.
• Adheres to all museum protocols, procedures, rules, and policies.

Application Timeline

Applications will be reviewed on a rolling basis. We encourage candidates to apply early as the position will close once we have a robust applicant pool or a candidate has been selected.

What We Offer

Our employees are at the center of the museum. As an employee, you will have access to numerous museum perks including, but not limited to:

• Free general admission to the museum for you and your immediate family
• Discounted guest tickets for admission
• Discounts on gift memberships
• Special staff tours and presentations from our curatorial and conservation teams
• Discounts at the museum restaurant, museum cafés, and museum retail and online stores

We offer a comprehensive benefits package for employees including:

• Medical, dental, and vision benefits
• Fully paid short-term disability insurance, long-term disability insurance, and life insurance
• Health savings or flexible spending account program
• Retirement savings program with museum match
• Paid vacation, personal days, sick days, and holidays

*Eligibility for certain benefits is based on a variety of factors including the employee’s regular schedule and tenure.