Marketing Associate, Social Media & Influencer Marketing

Cleo; United States; Remote; USD 55,000 - 75,000; Full time

Job summary

Cleo is seeking a creative Social Media Assistant to help shape its brand voice on popular platforms like TikTok and Instagram. This role offers a chance to work closely with experienced marketers and creatives within a fully remote team in a fast-growing fintech startup. Responsibilities include content creation, managing social calendars, and collaborating with influencers to drive engagement.

Benefits

Flexible working schedule

Company-wide performance reviews

401k matching

Medical, Dental, and Vision insurance

Generous parental leave

Paid sabbatical after 4 years

Mental health support

OpenAI subscription

Qualifications

• Strong interest and proven experience in social media.
• Creative and curious with strong writing skills.
• Experience using editing tools preferred.

Responsibilities

• Support the creation of social content for multiple platforms.
• Maintain and update the content calendar.
• Assist in shooting and editing social content.

Skills

Creativity

Content creation

Social media engagement

Trend awareness

Tools

Canva

CapCut

Job description

About Cleo

At Cleo, we're not just building another fintech app. We're embarking on a mission to fundamentally change humanity's relationship with money. Imagine a world where everyone, regardless of background or income, has access to a hyper-intelligent financial advisor in their pocket. That's the future we're creating.

Cleo is a rare success story: a profitable, fast-growing unicorn with over $200 million in ARR and growing over 2x year-over-year. This isn't just a job; it's a chance to join a team of brilliant, driven individuals who are passionate about making a real difference. We have an exceptionally high bar for talent, seeking individuals who are not only at the top of their field but also embody our culture of collaboration and positive impact.

If you’re driven by complex challenges that push your expertise, the chance to shape something truly transformative, and the potential to share in Cleo’s success as we scale, while growing alongside a company that’s scaling fast, this might be your perfect fit.

Follow us on LinkedIn to keep up to date with new product features and insights from the team.

About the Role

Our AI assistant is integral to the success of our mission to change people’s relationship with money, which we see as one of society’s biggest pain points today. We are looking for a rising star in social media to help bring our brand voice and story to life on the social platforms people love the most.

If you’re creative, plugged into what’s trending, and excited to learn how to grow a brand on social and through influencer marketing - this could be the role for you! You may already have some experience in producing content or running accounts, or maybe you’re a TikTok and Instagram fanatic who wants to turn their passion for all things social into a career. If you have an idea about the kinds of creators who are hot right now, and who are the ones to watch, we’d love to hear from you.

Working within our Creative Studio, reporting to our Social Media Lead and collaborating closely with the Senior Influencer Manager, you’ll support the execution of our organic social strategy and the influencer marketing strategy. You’ll help generate ideas, produce content, and make sure we’re showing up in the right way on the right platforms.

This is a great opportunity to develop your skills in content creation, storytelling, and channel growth while learning from experienced creatives and marketers.

Key Responsibilities

• Support the creation of social content for Instagram, TikTok, YouTube, and Facebook
• Maintain and update the content calendar, ensuring content is scheduled and delivered on time
• Pitch ideas for reactive or trend-led content, working closely with senior team members to bring them to life
• Assist in shooting, ideating, editing, and captioning social content, ensuring a clear tone of voice which reflects our brand
• Collaborate closely with the Senior Influencer Manager on talent selection, contracts and script revision
• Monitor socials for comments and community conversations, flagging or escalating anything important on our channels, and our partner influencer’s channels
• Track performance metrics and contribute to regular performance reports
• Collaborate with designers, marketing leads and content creators to align social output with larger campaigns

What We’re Looking For

• You have a strong interest and proven experience in social media, pop culture, and content creation
• You’re creative, curious and always browsing social for new trends or formats
• You have strong writing skills and a good sense of what makes content engaging
• You’re open to feedback, eager to learn, and comfortable working in a fast-paced environment
• Ideally, you have experience using tools such as Canva, CapCut or other video editing tools

What do you get for all your hard work?

• A competitive compensation package (base + equity) with bi-annual reviews, aligned to our quarterly OKR planning cycles. You can view our public progression framework and salary bandings here: https://cleo-ai.progressionapp.com/The associated track for this role is PR2.
• Work at one of the fastest-growing tech startups, backed by top VC firms, Balderton & EQT Ventures
• A clear progression plan. We want you to keep growing. That means trying new things, leading others, challenging the status quo and owning your impact. Always with our complete support.
• Flexibility. We can’t fight for the world’s financial health if we’re not healthy ourselves. We work with everyone to make sure they have the balance they need to do their best work
• Work where you work best. We’re a globally distributed team. Our US team works fully remotely, but we host virtual socials and an annual company offsite in Europe with all expenses paid.
• Other benefits;
• Company-wide performance reviews every 6 months
• Generous pay increases for high-performing team members
• Equity top-ups for team members getting promoted
• 15 days annual leave a year + public holidays (+ an additional day for every year you spend at Cleo)
• 401k matching
• Medical Insurance, Dental and Vision care
• Generous Parental Leave
• 1 month paid sabbatical after 4 years at Cleo
• Regular socials and activities, online and in-person
• We'll pay for your OpenAI subscription
• Online mental health support via Spill
• And many more!

We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio-economic backgrounds.

If there’s anything we can do to accommodate your specific situation, please let us know.