Marketing Associate (NYC Hybrid)

News Corp; New York (NY); Hybrid; USD 54,000 - 66,000; Full time

Job summary

HarperCollins Publishers is seeking a Marketing Associate in the Academic Marketing department. The role entails creating audience-focused copy for direct-to-consumer campaigns, maintaining subject-area catalogs, and developing teaching guides for college and high school audiences.

Travel to conferences and collaboration across teams are required. The position is hybrid and based in New York, with emphasis on academic publishing and author outreach.

Qualifications

• 4-year college degree or equivalent work experience.
• 2-3 years of prior publishing (academic marketing experience preferred).
• Ability to work effectively with all levels of management.
• Ability to set priorities while under pressure.
• Excellent communication and multi-tasking skills.
• Excellent organizational skills and exceptional attention to detail.
• Proficiency with the Microsoft Office Suite and blogging platforms.
• Academic writing background preferred.
• Knowledgeable about social media for marketing purposes.
• Ability to travel to academic and library conferences as needed.
• Links to writing samples required.

Responsibilities

• Writes content and copy for direct-to-consumer campaigns targeted at an academic audience.
• Maintains academic subject-area catalogs: codes titles for subject, writes copy, proofs, entry of extras.
• Writes teaching guides for college and high school levels and coordinates freelancing of guides.
• Engages with adopters and academic audiences to promote trade titles and support course adoption opportunities.
• Assists with customer service tasks, email queries and desk/exam copy process.
• Attends academic conferences, coordinates travel, creates promotional materials, sets up exhibits, and helps with sales outreach.
• Contributes to the departmental podcast HarperAcademic Calling.
• Explores opportunities for trade titles in various academic settings.
• Collaborates across the department for ad hoc assignments.

Skills

Strong writing

Communication

Detail oriented

Multi-tasking

Editorial skills

Project management

Social media marketing

Travel readiness

Education

4-year college degree or equivalent experience

Tools

Microsoft Office Suite

Blogging platforms

Job description

Overview

The Academic Marketing department at HarperCollins is seeking a creative and detail-oriented individual to join the team as a Marketing Associate. The Academic Marketing department works across all imprints of the adult trade division of HarperCollins Publishers and focuses on titles with appeal in the higher education market. The ideal candidate is someone who loves books, is a strong writer and communicator, is very detail oriented and a quick learner who thrives in a dynamic environment.

This is a hybrid position based out of our New York office

Responsibilities

• Working under supervision, writes content and copy that appeals to an academic audience for several types of direct-to-consumer campaigns.
• Supports in the creation and maintenance of academic subject-area catalogs: codes titles for subject, writes copy, proofreads, and assists in entry of extras for specific subjects.
• Writes teaching guides for the college and high school levels. Coordinates freelancing of guides as necessary.
• Engages with potential adopters and academic audiences to promote trade titles, answer inquiries, and support course adoption opportunities.
• Assists with departmental related customer service tasks, including email queries and the desk/exam copy process.
• Attends academic conferences - coordinates travel for authors, creates promotional materials for distribution, helps to set up our exhibit booth, recommends and sells books to attendees, and follows up with requests.
• Contributes to our departmental podcast series, HarperAcademic Calling.
• Explores and identifies opportunities for trade titles to be used in a variety of academic settings.
• Collaborates with colleagues across the department for ad hoc assignments as needed.

Qualifications

• 4-year college degree or equivalent work experience
• 2-3 years of prior publishing (academic marketing experience preferred)
• Ability to work effectively with all levels of management
• Ability to set priorities while under pressure
• Excellent communication and multi-tasking skills
• Excellent organizational skills and exceptional attention to detail
• Proficiency with the Microsoft Office Suite and blogging platforms
• Academic writing background preferred
• Knowledgeable about social media for marketing purposes
• Ability to travel to academic and library conferences as needed
• Links to writing samples required

HarperCollins Publishers is a company full of people who are passionate about books. When you apply for a position, we want to know why you want to work here, and why you are interested in the job. That’s why cover letters are strongly preferred.

The salary for this position is $60,000 . We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, technical and communication skills, and other factors that may prove relevant during the interview process.

In addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce. Visitour careers webpage (https://www.harpercollins.com/pages/careers) for more information.

HarperCollins Publishers is an equal opportunity employer.

HarperCollins Publishers is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at [e-mail] . Note: we will only respond to accommodation requests.

Job Locations

US-NY-New York

Category

Academic & Library Marketing