Marketing Associate I

RiskForce; Northern (KY); Hybrid; USD 48,000 - 62,000; Full time

Job summary

RiskForce is seeking a Marketing Associate to join our B2B SaaS team and help drive the full marketing mix—from content creation to campaign execution and event coordination.

You will work across channels, craft blog posts and case studies, support webinars and trade shows, and analyze campaign results to recommend optimizations in a fast-paced, collaborative environment.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 0–2 years of marketing experience, internships included.
• Strong writing and editing skills with clarity and tone.
• Familiarity with major social media platforms and digital marketing basics.
• Detail-oriented and highly organized, able to manage multiple projects.
• Self-starter who thrives in fast-paced, collaborative environments.

Responsibilities

• Plan and execute marketing campaigns across digital channels including email, social media, and paid advertising.
• Create content such as blog posts, case studies, one-pagers, and slide decks for B2B buyers.
• Coordinate logistics and promotion for webinars, trade shows, and events.
• Track campaign performance and provide insights for optimization.
• Conduct market research and competitive analysis to identify trends and positioning.
• Collaborate with sales, product, and design to align messaging and support pipeline goals.

Skills

Writing

Editing

Social media

Campaign planning

Attention to detail

Education

Bachelor's degree in Marketing, Communications, or Business

Tools

HubSpot

Marketo

WordPress

Webflow

Canva

Adobe Creative Suite

Job description

About the Role

Join our marketing team as a Marketing Associate and jumpstart your career in B2B SaaS. This is a ground-floor opportunity to wear many hats, roll up your sleeves, and make a real impact across the full marketing mix — from content creation and campaign execution to event coordination and competitive research. No two days are the same, and we value eagerness to learn over deep expertise.

What You'll Do

• Plan and execute marketing campaigns across digital channels including email, social media, and paid advertising
• Create compelling content such as blog posts, case studies, one-pagers, and slide decks that speak to B2B buyers
• Coordinate logistics and promotion for webinars, trade shows, and industry events
• Track and report on campaign performance metrics, providing insights and recommendations for optimization
• Conduct market research and competitive analysis to identify trends, positioning opportunities, and audience insights
• Collaborate cross-functionally with sales, product, and design teams to align messaging and support pipeline goals

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 0–2 years of marketing experience, internships included
• Strong writing and editing skills with an eye for clarity and tone
• Familiarity with major social media platforms and a basic understanding of digital marketing principles
• Detail-oriented and highly organized, with the ability to manage multiple projects simultaneously
• Self-starter who thrives in a fast-paced, collaborative environment

Nice to Have

• Experience with marketing automation platforms such as HubSpot or Marketo
• Familiarity with CMS platforms (WordPress, Webflow, or similar)
• Graphic design skills using tools like Canva or Adobe Creative Suite
• Exposure to account-based marketing (ABM) programs or strategies
• Interest in cybersecurity, compliance, or the public sector technology space